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Home Furnishing Wholesaling in the US - Market Research Report (2015-2030)

Dmitry Diment Dmitry Diment New York, United States Last Updated: April 2025 NAICS 42322

Revenue

$94.2bn

2025

$94.2bn

Past 5-Year Growth

Profit

$X.Xbn

Employees

98,825

Businesses

12,033

Wages

$X.Xbn

Home Furnishing Wholesaling in the US industry analysis

Home furnishings wholesalers have endured significant volatility in recent years. Residential construction thrived due to near-zero interest rates during the early stages of the pandemic, fueling robust activity, especially in the single-family home market. Disposable income growth also rose allowing wholesalers to capitalize, although subsequent economic challenges have tempered growth. Elevated inflation rates forced consumers to prioritize spending on essential goods, leading to a dip in spending on discretionary items like home furnishings. These trends are ultimately expected to drive revenue growth at a CAGR of 1.5% to $94.2 billion over the five years to 2025. In 2025, industry revenue is projected to increase 1.9% as interest rate cuts drive new residential construction, raising spending on home furnishings.

Trends and Insights

  • Near-zero interest rates sparked construction activity, allowing wholesalers to benefit from robust consumer spending on home goods. However, elevated inflation redirected consumer spending towards essentials, reducing expenditure on discretionary home furnishings.
  • Flooring is wholesalers' largest product segment. Rugs and hardwood flooring lead the charge in revenue because of their durability and high price tags.
  • Proximity to major ports enhances the West's wholesale market. Strategic locations near Los Angeles and San Francisco ports lowers transportation costs, ensuring competitive pricing for products.
  • Direct sales models intensify price competition for wholesalers. Manufacturers bypassing wholesalers to sell directly to consumers enable retailers to offer lower prices, pressuring wholesalers' sales and profitability.

Access hundreds of data points and trends

  • Market estimates from 2015-2030
  • Critical performance data and rankings
  • Detailed analysis of competitive forces and the external environment
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Industry Statistics and Trends

Market size and recent performance (2015-2030)

Industry revenue has grown at a CAGR of 1.5 % over the past five years, to reach an estimated $94.2bn in 2025.

Trends and Insights

Home furnishings sales dip on account of economic uncertainties

  • Home furnishing products are considered discretionary, meaning their sales are sensitive to changes in economic conditions. During downturns, consumers typically reduce spending on non-essential items, which often leads to a reduction in furnishings sales.
  • Additional trends and insights available with purchase
Home Furnishing Wholesaling in the US
Revenue (2015-2030)
IBISWorld Logo Source: IBISWorld

Industry outlook (2025-2030)

Market size is projected to grow over the next five years.

Trends and Insights

Wholesalers will be better able to navigate a price-sensitive consumer market as inflation tempers

  • The home furnishings industry is poised to benefit from economic improvements including lower inflation, rising disposable incomes and greater consumer confidence. These factors will pave the way for spending on non-essential home items, including decorations and flooring, providing an opportunity for wholesalers to grow as consumers allocate more funds toward enhancing their living spaces.

Biggest companies in the Home Furnishing Wholesaling in the US

Company
Market Share (%)
2025
Revenue ($m)
2025
Profit ($m)
2025
Profit Margin (%)
2025
Shaw Industries Group, Inc.
3,487.4
564.9
16.2
Mohawk Industries, Inc.
2,815.1
210.6
7.5

To view the market share and analysis for all 2 top companies in this industry, view purchase options.

Products & Services Segmentation

Home Furnishing Wholesaling in the US
Products & Services
IBISWorld Logo Source: IBISWorld

Industry revenue is measured across several distinct product and services lines, including Flooring and floor coverings, Linens, bedding and other household textiles and Window treatments. Flooring and floor coverings is the largest segment of the Home Furnishing Wholesaling in the US.

Trends and Insights

Rugs, carpets and hardwood dominate flooring sales, driving nearly half of revenue for wholesalers

  • Flooring and floor coverings are pivotal to wholesalers, accounting for nearly half of the industry's revenue. Among these, rugs and carpets emerge as the best-selling items, with hardwood flooring as the predominant choice for flooring materials. Their popularity is driven by high price points, justified by the durability and long-term value they provide to consumers and businesses alike.
  • More insights available in the full report

Table of Contents

About this industry

Industry definition

This industry wholesales a broad range of furnishings for homes, including carpets, curtains, floor coverings, kitchen utensils, rugs and window shades. Wholesalers purchase goods from domestic and international manufacturers and then sell them to department stores, furnishing specialty shops and other businesses. This industry excludes furniture wholesaling.

What's included in this industry?

Carpet wholesalingFloor cover wholesalingDrapery wholesalingCurtain wholesalingChinaware wholesalingGlassware wholesalingHousehold-type cooking utensil wholesalingLamp wholesalingBed, bath and table linen wholesaling Window blinds and shades wholesaling

Companies

Shaw Industries Group, Inc.Mohawk Industries, Inc.

Purchase this report to view all 2 major companies in this industry.

Related Terms

VERTICAL INTEGRATIONWHOLESALE BYPASSELECTRONIC DATA INTERCHANGE (EDI)RADIO-FREQUENCY IDENTIFICATION (RFID)

Industry Code

NAICS 2017

NAICS 42322 - Home Furnishing Wholesaling in the US

Performance

Get an indication of the industry's health through historical, current and forward-looking trends in the performance indicators that make or break businesses.

Analyst insights

Near-zero interest rates sparked construction activity, allowing wholesalers to benefit from robust consumer spending on home goods. However, elevated inflation redirected co...

In this chapter (4)

  • Current Performance
  • Outlook
  • Volatility
  • Life Cycle

Key metrics

  • Annual Revenue, Recent Growth, Forecast, Revenue Volatility
  • Number of Employees, Recent Growth, Forecast, Employees per Business, Revenue per Employee
  • Number of Businesses, Recent Growth, Forecast, Employees per Business, Revenue per Business
  • Total Profit, Profit Margin, Profit per Business

Charts

  • Revenue, including historical (2015-2024) and forecast (2025-2030)
  • Employees, including historical (2015-2024) and forecast (2025-2030)
  • Businesses, including historical (2015-2024) and forecast (2025-2030)
  • Profit, including historical (2015-2025)
  • Industry Volatility vs. Revenue Growth
  • Industry Life Cycle

Detailed analysis

  • Trends in supply, demand and current events that are driving current industry performance
  • Expected trends, economic factors and ongoing events that drive the industry's outlook
  • Key success factors for businesses to overcome volatility
  • How contribution to GDP, industry saturation, innovation, consolidation, and technology and systems influence the industry's life cycle phase.

Products and Markets

Learn about an industry's products and services, markets and trends in international trade.

Analyst insight

Flooring is wholesalers' largest product segment. Rugs and hardwood flooring lead the charge in revenue because of their durability and high price tags.

In this chapter

  • Products & Services
  • Major Markets

Key metrics

  • Largest market segment and value in 2025
  • Product innovation level

Charts

  • Products & services segmentation in 2025
  • Major market segmentation in 2025

Detailed analysis

  • Trends impacting the recent performance of the industry's various segments
  • Innovations in the industry's product or service offering, specialization or delivery method
  • Key factors that successful businesses consider in their offerings
  • Buying segments and key trends influencing demand for industry products and services

Geographic Breakdown

Discover where business activity is most concentrated in an industry and the factors driving these trends to find opportunities and conduct regional benchmarking.

Analyst insights

Proximity to major ports enhances the West's wholesale market. Strategic locations near Los Angeles and San Francisco ports lowers transportation costs, ensuring competitive ...

In this chapter (1)

  • Business Locations

Charts

  • Share of revenue, establishment, wages and employment in each state
  • Share of population compared to establishments in each region in 2025

Tables

  • Number and share of establishments in each state in 2025
  • Number and share of revenue each state accounts for in 2025
  • Number and share of wages each state accounts for in 2025
  • Number and share of employees in each state in 2025

Detailed analysis

  • Geographic spread of the industry across North America, and trends associated with changes in the business landscape
  • Key success factors for businesses to use location to their advantage

Competitive Forces

Get data and insights on what's driving competition in an industry and the challenges industry operators and new entrants may face, with analysis built around Porter's Five Forces framework.

Analyst insights

Direct sales models intensify price competition for wholesalers. Manufacturers bypassing wholesalers to sell directly to consumers enable retailers to offer lower prices, pre...

In this chapter (4)

  • Concentration
  • Barriers to Entry
  • Substitutes
  • Buyer & Supplier Analysis

Key metrics

  • Industry concentration level
  • Industry competition level and trend
  • Barriers to entry level and trend
  • Substitutes level and trend
  • Buyer power level and trend
  • Supplier power level and trend

Charts

  • Market share concentration among the top 4 suppliers from 2020-2025
  • Supply chain including upstream supplying industries and downstream buying industries, flow chart

Detailed analysis

  • Factors impacting the industry’s level of concentration, such as business distribution, new entrants, or merger and acquisition activity.
  • Key success factors for businesses to manage the competitive environment of the industry.
  • Challenges that potential industry entrants face such as legal, start-up costs, differentiation, labor/capital intensity and capital expenses.
  • Key success factors for potential entrants to overcome barriers to entry.
  • Competitive threats from potential substitutes for the industry’s own products and services.
  • Key success factors for how successful businesses can compete with substitutes.
  • Advantages that buyers have to keep favorable purchasing conditions.
  • Advantages that suppliers have to maintain favorable selling conditions.
  • Key success factors for how businesses can navigate buyer and supplier power.

Companies

Learn about the performance of the top companies in the industry.

Analyst insights

Vertical integration supports profitability in competitive markets. By owning their own production facilities, major companies like Shaw reduce purchasing costs, effectively ...

In this chapter

  • Market Share Concentration
  • Companies
  • Company Spotlights

Charts

  • Industry market share by company in 2021 through 2025
  • Major companies in the industry, including market share, revenue, profit and profit margin in 2025
  • Overview of Shaw Industries Group, Inc.'s performance by revenue, market share and profit margin from 2019 through 2025
  • Overview of Mohawk Industries, Inc.'s performance by revenue, market share and profit margin from 2019 through 2025

Detailed analysis

  • Description and key data for Shaw Industries Group, Inc., and factors influencing its performance in the industry
  • Description and key data for Mohawk Industries, Inc., and factors influencing its performance in the industry

External Environment

Understand the demographic, economic and regulatory factors that shape how businesses in an industry perform.   

Analyst insights

The Consumer Product Safety Commission has authority over safety regulations. Their focus on products like window blinds with long cords aims to reduce hazards to children, p...

In this chapter

  • External Drivers
  • Regulation & Policy
  • Assistance

Key metrics

  • Regulation & policy level and trend
  • Assistance level and trend

Charts

  • Regulation & Policy historical data and forecast (2015-2030) 
  • Assistance historical data and forecast (2015-2030) 

Detailed analysis

  • Demographic and macroeconomic factors influencing the industry, including Regulation & Policy and Assistance
  • Major types of regulations, regulatory bodies, industry standards or specific regulations impacting requirements for industry operators
  • Key governmental and non-governmental groups or policies that may provide some relief for industry operators.

Financial Benchmarks

View average costs for industry operators and compare financial data against an industry's financial benchmarks over time. 

Analyst insights

Wholesalers operate on thin profit margins because of their intermediary role. Their modest product markups reflect the limited room for profit, a challenge intensified by ev...

In this chapter

  • Cost Structure
  • Financial Ratios
  • Key Ratios

Key metrics

  • Profit margin, and how it compares to the sector-wide margin
  • Average wages, and how it compares to the sector-wide average wage
  • Largest cost component as a percentage of revenue
  • Industry average ratios for days' receivables, industry coverage and debt-to-net-worth ratio

Charts

  • Average industry operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2025
  • Average sector operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2025
  • Investment vs. share of economy

Data tables

  • Industry Multiples (2018-2023)
  • Industry Tax Structure (2018-2023)
  • Income Statement (2018-2023)
  • Balance Sheet (2018-2023)
  • Liquidity Ratios (2018-2023)
  • Coverage Ratios (2018-2023)
  • Leverage Ratios  (2018-2023)
  • Operating Ratios (2018-2023)
  • Cash Flow & Debt Service Ratios (2015-2030)
  • Revenue per Employee (2015-2030)
  • Revenue per Enterprise (2015-2030)
  • Employees per Establishment (2015-2030)
  • Employees per Enterprise (2015-2030)
  • Average Wage (2015-2030)
  • Wages/Revenue (2015-2030)
  • Establishments per Enterprise (2015-2030)
  • IVA/Revenue (2015-2030)
  • Imports/Demand (2015-2030)
  • Exports/Revenue (2015-2030)

Detailed analysis

  • Trends in the cost component for industry operators and their impact on industry costs and profitability 

Key Statistics

Industry Data

Data Tables

Including values and annual change:

  • Revenue (2015-2030)
  • IVA (2015-2030)
  • Establishments (2015-2030)
  • Enterprises (2015-2030)
  • Employment (2015-2030)
  • Exports (2015-2030)
  • Imports (2015-2030)
  • Wages (2015-2030)

Top Questions Answered

Unlock comprehensive answers and precise data upon purchase. View purchase options.

What is the market size of the Home Furnishing Wholesaling industry in the United States in 2025?

The market size of the Home Furnishing Wholesaling industry in the United States is $94.2bn in 2025.

How many businesses are there in the Home Furnishing Wholesaling in the US industry in 2025?

There are 12,033 businesses in the Home Furnishing Wholesaling industry in the United States, which has grown at a CAGR of 0.1 % between 2020 and 2025.

How may import tariffs affect the Home Furnishing Wholesaling industry in the United States?

The Home Furnishing Wholesaling industry in the United States is unlikely to be materially impacted by import tariffs with imports accounting for a low share of industry revenue.

How may export tariffs affect the Home Furnishing Wholesaling industry in the United States?

The Home Furnishing Wholesaling industry in the United States is unlikely to be materially impacted by export tariffs with exports accounting for a low share of industry revenue.

Has the Home Furnishing Wholesaling industry in the United States grown or declined over the past 5 years?

The market size of the Home Furnishing Wholesaling industry in the United States has been growing at a CAGR of 1.5 % between 2020 and 2025.

What is the forecast growth of the Home Furnishing Wholesaling industry in the United States over the next 5 years?

Over the next five years, the Home Furnishing Wholesaling industry in the United States is expected to grow.

What are the biggest companies in the Home Furnishing Wholesaling in the US market in United States?

The biggest companies operating in the Home Furnishing Wholesaling market in United States are Shaw Industries Group, Inc. and Mohawk Industries, Inc.

What does the Home Furnishing Wholesaling in the US in United States include?

Carpet wholesaling and Floor cover wholesaling are part of the Home Furnishing Wholesaling in the US industry.

Which companies have the highest market share in the Home Furnishing Wholesaling in the US in United States?

The company holding the most market share in United States is Shaw Industries Group, Inc..

How competitive is the Home Furnishing Wholesaling industry in the United States?

The level of competition is moderate and increasing in the Home Furnishing Wholesaling industry in the United States.

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Methodology

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IBISWorld relies on human-verified data and human-written analysis to compile each standard industry report. We do not use generative AI tools to write insights, although members can choose to leverage AI-based tools within the platform to generate additional analysis formats.

What data sources do IBISWorld analysts use?

Each industry report incorporates data and research from government databases, industry-specific sources, industry contacts, and our own proprietary database of statistics and analysis to provide balanced, independent and accurate insights.

Key data sources in the US include: 

  • US Census Bureau
  • US Bureau of Labor Statistics
  • US International Trade Commission

Analysts also use industry specific sources to complement catch-all sources, although their perspective may focus on a particular organization or representative body, rather than a clear overview of all industry operations. However, when balanced against other perspectives, industry-specific sources provide insights into industry trends.

These sources include:

  • Industry and trade associations
  • Industry federations or regulators
  • Major industry players annual or quarterly filings

Finally, IBISWorld’s global data scientists maintain a proprietary database of macroeconomic and demand drivers, which our analysts use to help inform industry data and trends. They also maintain a database of statistics and analysis on thousands of industries, which has been built over our more than 50-year history and offers comprehensive insights into long-term trends.

How does IBISWorld forecast its data?

IBISWorld’s analysts and data scientists use the sources above to create forecasts for our proprietary datasets and industry statistics. Depending on the dataset, they may use regression analysis, multivariate analysis, time-series analysis or exponential smoothing techniques to project future data for the industry or driver. Additionally, analysts will leverage their local knowledge of industry operating and regulatory conditions to impart their best judgment on the forecast model.

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