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ATV Rentals & Tour Services in the US - Market Research Report (2014-2029)

IBISWorld IBISWorld New York, United States Last Updated: January 2024 NAICS OD6232 Spotlight Report

Revenue

$697.7m

2024

$697.7m

Past 5-Year Growth

Profit

$XX.Xm

Employees

5,491

Businesses

1,980

Wages

$XXX.Xm

ATV Rentals & Tour Services in the US industry analysis

Companies in this Companies in the ATV Rentals and Tour Services industry rent all-terrain vehicles (ATV) and equipment for recreational use. Many companies also offer guided tours on ATVs. Through the end of 2024, rising disposable income and growth in downstream markets have spurred demand for social events and discretionary activities. However, the COVID-19 pandemic significantly hindered demand as large gatherings were prohibited to prevent the virus spread. Nonessential businesses were forced to close down and consumers allocated their funds toward the necessities. Nonetheless, pent-up consumer demand following the containment of the pandemic enabled the industry to rapidly recover, effectively offsetting prior declines. ATV Rentals and Tour Services industry revenue has been inching upward at a CAGR of 0.1% over the past five years and is expected to total $697.7 million in 2024, when revenue will jump by an estimated 2.0%.

Trends and Insights

  • Rebound in disposable income enhances appeal of ATV rentals and tour services. The consistent growth of per capita disposable income enables households to spend more on discretionary purchases, including ATV rentals and associated services.
  • Two-seater ATV rentals remain the industry’s largest product. Six-seater ATVs also account for a significant portion of demand, with two-seaters following close behind.
  • ATV rental and tour service companies need to obtain the necessary licenses and permits to operate legally. Also, before competing with established competitors, new entrants must purchase, maintain and secure a sizable fleet of vehicles with rental and leasing sites.

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  • Reliable market estimates from 2014-2029
  • Competitive analysis, industry segmentation, financial benchmarks
  • Powerful SWOT, Porter’s Five Forces and risk management frameworks
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  • Critical performance data and rankings
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Industry Statistics and Trends

Market size and recent performance (2014-2029)

Industry revenue has grown at a CAGR of 0.1 % over the past five years, to reach an estimated $697.7m in 2024.

Trends and Insights

Disposable income, consumer sentiment and leisure time all influence demand conditions

  • Companies in the ATV Rentals and Tour Services industry rent all-terrain vehicles (ATV) and equipment for recreational use. Many companies also offer guided tours on ATVs.
  • Additional trends and insights available with purchase
ATV Rentals & Tour Services in the US
Revenue (2014-2029)
IBISWorld Logo Source: IBISWorld

Industry outlook (2024-2029)

Market size is projected to grow over the next five years.

Trends and Insights

Strong and steady growth is on the horizon

  • Moving forward, revenue for the ATV Rentals and Tour Services industry will strongly recover. Many of the same factors that benefited the industry over the five years to 2024 will continue to persist over the outlook period.

Biggest companies in the ATV Rentals & Tour Services in the US

There are no companies that hold a large enough market share in the ATV Rentals & Tour Services in the US industry for IBISWorld to include in this product.

Products & Services Segmentation

ATV Rentals & Tour Services in the US
Products & Services
IBISWorld Logo Source: IBISWorld

Industry revenue is measured across several distinct product and services lines, including ATV (two-seater) rentals, ATV (four-seater) rentals and ATV (six-seater) rentals. ATV (two-seater) rentals is the largest segment of the ATV Rentals & Tour Services in the US.

Trends and Insights

Two-seater ATVs sacrifices cargo space and extra seating for enhanced maneuverability

  • Two-seater ATVs are smaller and can be easily transported via truck, turn quicker and are often less expensive than their four- or six-seater counterparts.
  • More insights available in the full report

Table of Contents

About this industry

Industry definition

Operators in this industry rent all-terrain vehicles (ATV) and equipment for recreational use. Many operators also offer guided tours on ATVs.

What's included in this industry?

Renting ATVsOffering ATV toursProviding instructions on proper ATV usage

Companies

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Related Terms

SIDE-BY-SIDESPORT ATVENVIRONMENTAL PROTECTION AGENCY (EPA)

Industry Code

NAICS 2017

NAICS 532120 - ATV Rentals & Tour Services in the US

Performance

Get an indication of the industry's health through historical, current and forward-looking trends in the performance indicators that make or break businesses.

Analyst insights

Rebound in disposable income enhances appeal of ATV rentals and tour services. The consistent growth of per capita disposable income enables households to spend more on discr...

In this chapter (4)

  • Current Performance
  • Outlook
  • Volatility
  • Life Cycle

Key metrics

  • Annual Revenue, Recent Growth, Forecast, Revenue Volatility
  • Number of Employees, Recent Growth, Forecast, Employees per Business, Revenue per Employee
  • Number of Businesses, Recent Growth, Forecast, Employees per Business, Revenue per Business
  • Total Profit, Profit Margin, Profit per Business

Charts

  • Revenue, including historical (2014-2023) and forecast (2024-2029)
  • Employees, including historical (2014-2023) and forecast (2024-2029)
  • Businesses, including historical (2014-2023) and forecast (2024-2029)
  • Profit, including historical (2014-2024)
  • Industry Volatility vs. Revenue Growth
  • Industry Life Cycle

Detailed analysis

  • Trends in supply, demand and current events that are driving current industry performance
  • Expected trends, economic factors and ongoing events that drive the industry's outlook
  • Factors that influence volatility in the industry
  • Key success factors for businesses to overcome volatility

Products and Markets

Learn about an industry's products and services, markets and trends in international trade.

Analyst insight

Two-seater ATV rentals remain the industry’s largest product. Six-seater ATVs also account for a significant portion of demand, with two-seaters following close behind.

In this chapter

  • Products & Services
  • Major Markets

Key metrics

  • Largest market segment and value in 2024
  • Product innovation level

Charts

  • Products & services segmentation in 2024
  • Major market segmentation in 2024

Detailed analysis

  • Trends impacting the recent performance of the industry's various segments
  • Innovations in the industry's product or service offering, specialization or delivery method
  • Key factors that successful businesses consider in their offerings
  • Buying segments and key trends influencing demand for industry products and services

Geographic Breakdown

Discover where business activity is most concentrated in an industry and the factors driving these trends to find opportunities and conduct regional benchmarking.

Analyst insights

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In this chapter (1)

  • Business Locations

Charts

  • Share of revenue, establishment, wages and employment in each state
  • Share of population compared to establishments in each region in 2024

Tables

  • Number and share of establishments in each state in 2024
  • Number and share of revenue each state accounts for in 2024
  • Number and share of wages each state accounts for in 2024
  • Number and share of employees in each state in 2024

Detailed analysis

  • Key success factors for businesses to use location to their advantage

Competitive Forces

Get data and insights on what's driving competition in an industry and the challenges industry operators and new entrants may face, with analysis built around Porter's Five Forces framework.

Analyst insights

ATV rental and tour service companies need to obtain the necessary licenses and permits to operate legally. Also, before competing with established competitors, new entrants ...

In this chapter (4)

  • Concentration
  • Barriers to Entry
  • Substitutes
  • Buyer & Supplier Analysis

Key metrics

  • Industry concentration level
  • Industry competition level and trend
  • Barriers to entry level and trend
  • Substitutes level and trend
  • Buyer power level and trend
  • Supplier power level and trend

Charts

  • Market share concentration among the top 4 suppliers from 2019-2024
  • Supply chain including upstream supplying industries and downstream buying industries, flow chart

External Environment

Understand the demographic, economic and regulatory factors that shape how businesses in an industry perform.   

Analyst insights

ATV rental and tour service companies encounter regulations on vehicle fuel consumption and emissions. This has driven investment in fuel-saving and alternative fuel engine t...

In this chapter

  • External Drivers
  • Regulation & Policy
  • Assistance

Key metrics

  • Regulation & policy level and trend
  • Assistance level and trend

Detailed analysis

  • Demographic and macroeconomic factors influencing the industry, including Regulation & Policy and Assistance

Financial Benchmarks

View average costs for industry operators and compare financial data against an industry's financial benchmarks over time. 

Analyst insights

Profit has decreased over the past five years. Some larger companies have increasingly been renting out higher-end products in an attempt to mitigate profit declines, which h...

In this chapter

  • Cost Structure
  • Financial Ratios
  • Key Ratios

Key metrics

  • Profit margin, and how it compares to the sector-wide margin
  • Average wages, and how it compares to the sector-wide average wage
  • Largest cost component as a percentage of revenue
  • Industry average ratios for days' receivables, industry coverage and debt-to-net-worth ratio

Charts

  • Average industry operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2024
  • Average sector operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2024
  • Investment vs. share of economy

Data tables

  • Industry Multiples (2017-2022)
  • Industry Tax Structure (2017-2022)
  • Income Statement (2017-2022)
  • Balance Sheet (2017-2022)
  • Liquidity Ratios (2017-2022)
  • Coverage Ratios (2017-2022)
  • Leverage Ratios  (2017-2022)
  • Operating Ratios (2017-2022)
  • Cash Flow & Debt Service Ratios (2014-2029)
  • Revenue per Employee (2014-2029)
  • Revenue per Enterprise (2014-2029)
  • Employees per Establishment (2014-2029)
  • Employees per Enterprise (2014-2029)
  • Average Wage (2014-2029)
  • Wages/Revenue (2014-2029)
  • Establishments per Enterprise (2014-2029)
  • IVA/Revenue (2014-2029)
  • Imports/Demand (2014-2029)
  • Exports/Revenue (2014-2029)

Detailed analysis

  • Trends in the cost component for industry operators and their impact on industry costs and profitability 

Key Statistics

Industry Data

Data Tables

Including values and annual change:

  • Revenue (2014-2029)
  • IVA (2014-2029)
  • Establishments (2014-2029)
  • Enterprises (2014-2029)
  • Employment (2014-2029)
  • Exports (2014-2029)
  • Imports (2014-2029)
  • Wages (2014-2029)

Top Questions Answered

Unlock comprehensive answers and precise data upon purchase. View purchase options.

What is the market size of the ATV Rentals & Tour Services in the US industry in United States in 2024?

The market size of the ATV Rentals & Tour Services in the US industry in United States is $697.7m in 2024.

How many businesses are there in the ATV Rentals & Tour Services in the US industry in 2024?

There are 1,980 businesses in the ATV Rentals & Tour Services in the US industry in United States, which has grown at a CAGR of 0.6 % between 2019 and 2024.

Has the ATV Rentals & Tour Services in the US industry in United States grown or declined over the past 5 years?

The market size of the ATV Rentals & Tour Services in the US industry in United States has been growing at a CAGR of 0.1 % between 2019 and 2024.

What is the forecast growth of the ATV Rentals & Tour Services in the US industry in United States over the next 5 years?

Over the next five years, the ATV Rentals & Tour Services in the US industry in United States is expected to grow.

What does the ATV Rentals & Tour Services in the US in United States include?

Renting ATVs and Offering ATV tours are part of the ATV Rentals & Tour Services in the US industry.

How competitive is the ATV Rentals & Tour Services in the US industry in United States?

The level of competition is moderate and steady in the ATV Rentals & Tour Services in the US industry in United States.

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Methodology

How are IBISWorld reports created?

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Our analysts start with official, verified and publicly available sources of data to build the most accurate picture of each industry. Analysts then leverage their expertise and knowledge of the local markets to synthesize trends into digestible content for IBISWorld readers. Finally, each report is reviewed by one of IBISWorld’s editors, who provide quality assurance to ensure accuracy and readability.

IBISWorld relies on human-verified data and human-written analysis to compile each standard industry report. We do not use generative AI tools to write insights, although members can choose to leverage AI-based tools within the platform to generate additional analysis formats.

What data sources do IBISWorld analysts use?

Each industry report incorporates data and research from government databases, industry-specific sources, industry contacts, and our own proprietary database of statistics and analysis to provide balanced, independent and accurate insights.

Key data sources in the US include: 

  • US Census Bureau
  • US Bureau of Labor Statistics
  • US International Trade Commission

Analysts also use industry specific sources to complement catch-all sources, although their perspective may focus on a particular organization or representative body, rather than a clear overview of all industry operations. However, when balanced against other perspectives, industry-specific sources provide insights into industry trends.

These sources include:

  • Industry and trade associations
  • Industry federations or regulators
  • Major industry players annual or quarterly filings

Finally, IBISWorld’s global data scientists maintain a proprietary database of macroeconomic and demand drivers, which our analysts use to help inform industry data and trends. They also maintain a database of statistics and analysis on thousands of industries, which has been built over our more than 50-year history and offers comprehensive insights into long-term trends.

How does IBISWorld forecast its data?

IBISWorld’s analysts and data scientists use the sources above to create forecasts for our proprietary datasets and industry statistics. Depending on the dataset, they may use regression analysis, multivariate analysis, time-series analysis or exponential smoothing techniques to project future data for the industry or driver. Additionally, analysts will leverage their local knowledge of industry operating and regulatory conditions to impart their best judgment on the forecast model.

IBISWorld prides itself on being a trusted, independent source of data, with over 50 years of experience building and maintaining rich datasets and forecasting tools. We are proud to be the keystone source of industry information for thousands of companies across the world.

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