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Pre-Primary Education in the UK - Market Research Report (2014-2029)

Fiona Stalker Fiona Stalker London, United Kingdom Last Updated: October 2024 SIC P85.100

Revenue

£5.8bn

2024-25

£5.8bn

Past 5-Year Growth

Profit

£XXX.Xm

Employees

171k

Businesses

2,437

Wages

£X.Xbn

Pre-Primary Education in the UK industry analysis

Pre-primary education gives children up to the age of five a taste of a school-like environment before they start primary school and is heavily reliant on the devolved governments but can be privately funded or for-profit schools. Fluctuations in the number of children under five, the number of women choosing to work and parents' income to spend on childcare considerably impact nursery enrolments. Pre-primary education revenue is projected to climb at a compound annual rate of 0.7% over the five years through 2024-25 to £5.8 billion.

Trends and Insights

  • The COVID-19 outbreak took a hit on nursery attendance levels. Nursery attendance levels have since recovered but haven’t climbed back up fully to pre-pandemic levels
  • Consistent government funding supports local authority nurseries. Local authorities pumping money into nurseries through the Early Years Funding Scheme is providing consistent support for local authority nurseries.
  • Many move to the South East to be close to London. This allows professionals to commute into London while benefitting from cheaper overhead costs. There’s a high number of children in this area, which attracts a large share of preschools.
  • Teacher-to-child ratios can limit a nursery’s expansion. The strict ratios mean that for nurseries to enrol more children, they would have to employ more staff to match the ratios, which can prove difficult. This limits expansion.

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  • Market estimates from 2014-2029
  • Critical performance data and rankings
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Industry Statistics and Trends

Market size and recent performance (2014-2029)

Industry revenue has grown at a CAGR of 0.7 % over the past five years, to reach an estimated £5.8bn in 2024.

Trends and Insights

Significant investment in childcare expands free entitlement hours to help parents

  • Three- and four-year-olds are currently entitled to 15 hours per week of free early education for 38 weeks yearly, 30 hours for working parents and 15 hours for disadvantaged two-year-olds.
  • Additional trends and insights available with purchase
Pre-Primary Education in the UK
Revenue (2014-2029)
IBISWorld Logo Source: IBISWorld

Industry outlook (2024-2029)

Market size is projected to grow over the next five years.

Trends and Insights

Childcare reforms won’t be ready for a while as more places need to be created

  • The staggered approach being taken to expanding childcare hours to cover more children is designed to give nurseries and childminders time to make changes and ensure the necessary childcare places are available when the offer is introduced.

Biggest companies in the Pre-Primary Education in the UK

Company
Market Share (%)
2025
Revenue (£m)
2025
Busy Bees Nurseries Ltd
297.3
Bright Horizons Family Solutions Ltd
207.6
Kids Planet Day Nurseries Ltd
121.5

To view the market share and analysis for all 3 top companies in this industry, view purchase options.

Products & Services Segmentation

Pre-Primary Education in the UK
Products & Services
IBISWorld Logo Source: IBISWorld

Industry revenue is measured across several distinct product and services lines, including Local authority nurseries, Privately funded nurseries and Community nurseries. Local authority nurseries is the largest segment of the Pre-Primary Education in the UK.

Trends and Insights

Consistent government funding supports high enrolment in local authority nurseries

  • Nurseries serve their local areas and sometimes are attached to primary schools, usually given their own area despite sharing the same headteacher and staff.
  • More insights available in the full report

Table of Contents

About this industry

Industry definition

Pre-primary education is offered to children up to the age of five to introduce them to a school-type environment before they start primary school. Nursery education, as it is commonly known, is provided by each of the constituent governments of the UK. The industry includes organised instruction delivered through nursery schools and nursery classes.

What's included in this industry?

Private for-profit nurseriesLocal authority nurseriesCommunity nurseriesPrivately funded nurseries

Companies

Busy Bees Nurseries LtdBright Horizons Family Solutions LtdKids Planet Day Nurseries Ltd

Purchase this report to view all 3 major companies in this industry.

Related Terms

EARLY YEARS FOUNDATION STAGECURRICULUMNATIONAL DAY NURSERIES ASSOCIATION

Industry Code

SIC 2007

SIC 85.10 - Pre-Primary Education in the UK

Performance

Get an indication of the industry's health through historical, current and forward-looking trends in the performance indicators that make or break businesses.

Analyst insights

The COVID-19 outbreak took a hit on nursery attendance levels. Nursery attendance levels have since recovered but haven’t climbed back up fully to pre-pandemic levels

In this chapter (4)

  • Current Performance
  • Outlook
  • Volatility
  • Life Cycle

Key metrics

  • Annual Revenue, Recent Growth, Forecast, Revenue Volatility
  • Number of Employees, Recent Growth, Forecast, Employees per Business, Revenue per Employee
  • Number of Businesses, Recent Growth, Forecast, Employees per Business, Revenue per Business
  • Total Profit, Profit Margin, Profit per Business

Charts

  • Revenue, including historical (2014-2023) and forecast (2024-2029)
  • Employees, including historical (2014-2023) and forecast (2024-2029)
  • Businesses, including historical (2014-2023) and forecast (2024-2029)
  • Profit, including historical (2014-2024)
  • Industry Volatility vs. Revenue Growth
  • Industry Life Cycle

Detailed analysis

  • Trends in supply, demand and current events that are driving current industry performance
  • Expected trends, economic factors and ongoing events that drive the industry's outlook
  • Key success factors for businesses to overcome volatility
  • How contribution to GDP, industry saturation, innovation, consolidation, and technology and systems influence the industry's life cycle phase.

Products and Markets

Learn about an industry's products and services, markets and trends in international trade.

Analyst insight

Consistent government funding supports local authority nurseries. Local authorities pumping money into nurseries through the Early Years Funding Scheme is providing consisten...

In this chapter

  • Products & Services
  • Major Markets

Key metrics

  • Largest market segment and value in 2024
  • Product innovation level

Charts

  • Products & services segmentation in 2024
  • Major market segmentation in 2024

Detailed analysis

  • Trends impacting the recent performance of the industry's various segments
  • Innovations in the industry's product or service offering, specialization or delivery method
  • Key factors that successful businesses consider in their offerings
  • Buying segments and key trends influencing demand for industry products and services

Geographic Breakdown

Discover where business activity is most concentrated in an industry and the factors driving these trends to find opportunities and conduct regional benchmarking.

Analyst insights

Many move to the South East to be close to London. This allows professionals to commute into London while benefitting from cheaper overhead costs. There’s a high number of ch...

In this chapter (1)

  • Business Locations

Charts

  • Share of revenue, establishment, wages and employment in each region
  • Share of population compared to establishments in each region in 2024

Tables

  • Number and share of establishments in each region in 2024
  • Number and share of revenue each region accounts for in 2024
  • Number and share of wages each region accounts for in 2024
  • Number and share of employees in each region in 2024

Detailed analysis

  • Geographic spread of the industry across Europe, and trends associated with changes in the business landscape
  • Key success factors for businesses to use location to their advantage

Competitive Forces

Get data and insights on what's driving competition in an industry and the challenges industry operators and new entrants may face, with analysis built around Porter's Five Forces framework.

Analyst insights

Teacher-to-child ratios can limit a nursery’s expansion. The strict ratios mean that for nurseries to enrol more children, they would have to employ more staff to match the r...

In this chapter (4)

  • Concentration
  • Barriers to Entry
  • Substitutes
  • Buyer & Supplier Analysis

Key metrics

  • Industry concentration level
  • Industry competition level and trend
  • Barriers to entry level and trend
  • Substitutes level and trend
  • Buyer power level and trend
  • Supplier power level and trend

Charts

  • Market share concentration among the top 4 suppliers from 2019-2024
  • Supply chain including upstream supplying industries and downstream buying industries, flow chart

Detailed analysis

  • Factors impacting the industry’s level of concentration, such as business distribution, new entrants, or merger and acquisition activity.
  • Key success factors for businesses to manage the competitive environment of the industry.
  • Challenges that potential industry entrants face such as legal, start-up costs, differentiation, labor/capital intensity and capital expenses.
  • Key success factors for potential entrants to overcome barriers to entry.
  • Competitive threats from potential substitutes for the industry’s own products and services.
  • Key success factors for how successful businesses can compete with substitutes.
  • Advantages that buyers have to keep favorable purchasing conditions.
  • Advantages that suppliers have to maintain favorable selling conditions.
  • Key success factors for how businesses can navigate buyer and supplier power.

Companies

Learn about the performance of the top companies in the industry.

Analyst insights

Staff costs reduce economies of scale benefits. This is because they manage the cost of hiring staff. Nurseries don’t benefit from economies of scale similarly because of the...

In this chapter

  • Market Share Concentration
  • Companies
  • Company Spotlights

Charts

  • Industry market share by company in 2020 through 2024
  • Major companies in the industry, including market share, revenue, profit and profit margin in 2024
  • Overview of Busy Bees Nurseries Ltd's performance by revenue, market share and profit margin from 2018 through 2024
  • Overview of Bright Horizons Family Solutions Ltd's performance by revenue, market share and profit margin from 2018 through 2024
  • Overview of Kids Planet Day Nurseries Ltd's performance by revenue, market share and profit margin from 2018 through 2024

Detailed analysis

  • Description and key data for Busy Bees Nurseries Ltd, and factors influencing its performance in the industry
  • Description and key data for Bright Horizons Family Solutions Ltd, and factors influencing its performance in the industry
  • Description and key data for Kids Planet Day Nurseries Ltd, and factors influencing its performance in the industry

External Environment

Understand the demographic, economic and regulatory factors that shape how businesses in an industry perform.   

Analyst insights

Public-sector funding for pre-tertiary education determines industry performance. Government funding for pre-primary education determines how much revenue the industry brings...

In this chapter

  • External Drivers
  • Regulation & Policy
  • Assistance

Key metrics

  • Regulation & policy level and trend
  • Assistance level and trend

Charts

  • Regulation & Policy historical data and forecast (2014-2029) 
  • Assistance historical data and forecast (2014-2029) 

Detailed analysis

  • Demographic and macroeconomic factors influencing the industry, including Regulation & Policy and Assistance
  • Major types of regulations, regulatory bodies, industry standards or specific regulations impacting requirements for industry operators
  • Key governmental and non-governmental groups or policies that may provide some relief for industry operators.

Financial Benchmarks

View average costs for industry operators and compare financial data against an industry's financial benchmarks over time. 

Analyst insights

Wages make up the bulk of industry revenue. This is partially down to the high staff-to-child ratios, as well as staff shortages induced by Brexit.

In this chapter

  • Cost Structure
  • Financial Ratios
  • Key Ratios

Key metrics

  • Profit margin, and how it compares to the sector-wide margin
  • Average wages, and how it compares to the sector-wide average wage
  • Largest cost component as a percentage of revenue
  • Industry average ratios for days' receivables, industry coverage and debt-to-net-worth ratio

Charts

  • Average industry operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2024
  • Average sector operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2024
  • Investment vs. share of economy

Data tables

  • Liquidity Ratios (2018-2022)
  • Coverage Ratios (2018-2022)
  • Leverage Ratios  (2018-2022)
  • Operating Ratios (2018-2022)
  • Assets (2018-2022)
  • Liabilities (2018-2022)
  • Cash Flow & Debt Service Ratios (2014-2029)
  • Revenue per Employee (2014-2029)
  • Revenue per Enterprise (2014-2029)
  • Employees per Establishment (2014-2029)
  • Employees per Enterprise (2014-2029)
  • Average Wage (2014-2029)
  • Wages/Revenue (2014-2029)
  • Establishments per Enterprise (2014-2029)
  • IVA/Revenue (2014-2029)
  • Imports/Demand (2014-2029)
  • Exports/Revenue (2014-2029)

Detailed analysis

  • Trends in the cost component for industry operators and their impact on industry costs and profitability 

Key Statistics

Industry Data

Data Tables

Including values and annual change:

  • Revenue (2014-2029)
  • IVA (2014-2029)
  • Establishments (2014-2029)
  • Enterprises (2014-2029)
  • Employment (2014-2029)
  • Exports (2014-2029)
  • Imports (2014-2029)
  • Wages (2014-2029)

Top Questions Answered

Unlock comprehensive answers and precise data upon purchase. View purchase options.

What is the market size of the Pre-Primary Education in the UK industry in United Kingdom in 2024?

The market size of the Pre-Primary Education in the UK industry in United Kingdom is £5.8bn in 2024.

How many businesses are there in the Pre-Primary Education in the UK industry in 2024?

There are 2,437 businesses in the Pre-Primary Education in the UK industry in United Kingdom, which has declined at a CAGR of 1.3 % between 2019 and 2024.

Has the Pre-Primary Education in the UK industry in United Kingdom grown or declined over the past 5 years?

The market size of the Pre-Primary Education in the UK industry in United Kingdom has been growing at a CAGR of 0.7 % between 2019 and 2024.

What is the forecast growth of the Pre-Primary Education in the UK industry in United Kingdom over the next 5 years?

Over the next five years, the Pre-Primary Education in the UK industry in United Kingdom is expected to grow.

What are the biggest companies in the Pre-Primary Education in the UK market in United Kingdom?

The biggest companies operating in the Pre-Primary Education market in United Kingdom are Busy Bees Nurseries Ltd, Bright Horizons Family Solutions Ltd and Kids Planet Day Nurseries Ltd

What does the Pre-Primary Education in the UK in United Kingdom include?

Private for-profit nurseries and Local authority nurseries are part of the Pre-Primary Education in the UK industry.

Which companies have the highest market share in the Pre-Primary Education in the UK in United Kingdom?

The company holding the most market share in United Kingdom is Busy Bees Nurseries Ltd.

How competitive is the Pre-Primary Education in the UK industry in United Kingdom?

The level of competition is low and increasing in the Pre-Primary Education in the UK industry in United Kingdom.

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Competitors

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Methodology

How are IBISWorld reports created?

IBISWorld has been a leading provider of trusted industry research for over 50 years to the most successful companies worldwide. With offices in Australia, the United States, the United Kingdom, Germany and China, we are proud to have local teams of analysts that conduct research, data analysis and forecasting to produce data-driven industry reports.

Our analysts start with official, verified and publicly available sources of data to build the most accurate picture of each industry. Analysts then leverage their expertise and knowledge of the local markets to synthesize trends into digestible content for IBISWorld readers. Finally, each report is reviewed by one of IBISWorld’s editors, who provide quality assurance to ensure accuracy and readability.

IBISWorld relies on human-verified data and human-written analysis to compile each standard industry report. We do not use generative AI tools to write insights, although members can choose to leverage AI-based tools within the platform to generate additional analysis formats.

What data sources do IBISWorld analysts use?

Each industry report incorporates data and research from government databases, industry-specific sources, industry contacts, and our own proprietary database of statistics and analysis to provide balanced, independent and accurate insights.

Key data sources in the UK include:

  • Office for National Statistics
  • Office for Budget Responsibility
  • Bank of England

Analysts also use industry specific sources to complement catch-all sources, although their perspective may focus on a particular organization or representative body, rather than a clear overview of all industry operations. However, when balanced against other perspectives, industry-specific sources provide insights into industry trends.

These sources include:

  • Industry and trade associations
  • Industry federations or regulators
  • Major industry players annual or quarterly filings

Finally, IBISWorld’s global data scientists maintain a proprietary database of macroeconomic and demand drivers, which our analysts use to help inform industry data and trends. They also maintain a database of statistics and analysis on thousands of industries, which has been built over our more than 50-year history and offers comprehensive insights into long-term trends.

How does IBISWorld forecast its data?

IBISWorld’s analysts and data scientists use the sources above to create forecasts for our proprietary datasets and industry statistics. Depending on the dataset, they may use regression analysis, multivariate analysis, time-series analysis or exponential smoothing techniques to project future data for the industry or driver. Additionally, analysts will leverage their local knowledge of industry operating and regulatory conditions to impart their best judgment on the forecast model.

IBISWorld prides itself on being a trusted, independent source of data, with over 50 years of experience building and maintaining rich datasets and forecasting tools. We are proud to be the keystone source of industry information for thousands of companies across the world.

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