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Consulting Services in New Zealand - Market Research Report (2014-2029)

Matilda Reilly Matilda Reilly Melbourne, Australia Last Updated: September 2024 ANZSIC M6962NZ

Revenue

$13.2bn

2024-25

$13.2bn

Past 5-Year Growth

Profit

$X.Xbn

Employees

29,898

Businesses

26,695

Wages

$X.Xbn

Consulting Services in New Zealand industry analysis

The Consulting Services industry has endured a mixed operating landscape in recent years. Consulting firms provide advice and strategies to solve a range of business-related issues. Internal competition is mounting as low barriers to entry and high profit margins encourage a flurry of new entrants. To retain market share, some consultants have raised employee wages to attract talent and deliver expert service. Climbing public and private capital expenditure and a rising number of businesses in New Zealand have buoyed industry expansion in recent years.

Trends and Insights

  • Improvement in business confidence in recent years has supported demand for consulting services. Even so, a contraction in public and private capital expenditure during 2024-25 has dampened demand for consulting services.
  • Consultants target different markets depending on their area of expertise and size. Small firms and sole proprietors generally specialise in specific markets or one or two specific services.
  • Consultants are primarily located in major cities. This is because consulting firms tend to be located near their target markets and centres of business activity.
  • The Consulting Services industry’s competition is on the rise. Consultants compete internally based on price, reputation, range of services and specialisation.

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  • Market estimates from 2014-2029
  • Critical performance data and rankings
  • Detailed analysis of competitive forces and the external environment
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Industry Statistics and Trends

Market size and recent performance (2014-2029)

Industry revenue has grown at a CAGR of 3.4 % over the past five years, to reach an estimated $13.2bn in 2024.

Trends and Insights

Fluctuating business confidence has influenced the demand mix for consulting services

  • Negative business confidence over the three years through 2022-23 has had varied effects on the industry. A prolonged period of negative business confidence prompted clients to engage in consulting services to manage risk, protect finances, boost operational efficiency and improve capital allocation.
  • Additional trends and insights available with purchase
Consulting Services in New Zealand
Revenue (2014-2029)
IBISWorld Logo Source: IBISWorld

Industry outlook (2024-2029)

Market size is projected to grow over the next five years.

Trends and Insights

Budding Central Government expenditure will provide consultants with growth opportunities

  • Government investment in infrastructure will likely underpin revenue growth as a rising population will provide the Central Government (Te Kawanatanga o Aotearoa) with greater breadth to ramp up public sector capital expenditure.

Biggest companies in the Consulting Services in New Zealand

Company
Market Share (%)
2025
Revenue ($m)
2025
Deloitte
433.5
PricewaterhouseCoopers Consulting (New Zealand) GP Company
408.0
KPMG
255.0

To view the market share and analysis for all 5 top companies in this industry, view purchase options.

Products & Services Segmentation

Consulting Services in New Zealand
Products & Services
IBISWorld Logo Source: IBISWorld

Industry revenue is measured across several distinct product and services lines, including Financial performance consulting, Operations consulting and Corporate strategy consulting. Financial performance consulting is the largest segment of the Consulting Services in New Zealand.

Trends and Insights

Economic headwinds encouraged clients to take up corporate strategy consulting services

  • Services in this segment aim to solve complex business problems at the top level of an organisation by providing innovative recommendations and assisting with implementation. This includes issues with corporate portfolios, operating structures and models, leadership development and risk analysis.
  • More insights available in the full report

Table of Contents

About this industry

Industry definition

Industry firms provide clients with advice and strategies to solve a range of complex business issues. These issues include management, financial performance, business strategy, public relations, human resources and operational structure. Consultants aim to improve a client’s overall business performance. The industry excludes IT design consulting and accounting services.

What's included in this industry?

Corporate strategy consultingOperations consultingFinancial performance consultingEnvironmental and sustainability consultingMarketing and public relations consultingHuman resources consulting

Companies

DeloittePricewaterhouseCoopers Consulting (New Zealand) GP CompanyKPMG

Purchase this report to view all 5 major companies in this industry.

Related Terms

ANALYTICSOUTSOURCEARTIFICIAL INTELLIGENCE

Industry Code

ANZSIC 2006

ANZSIC 6962 - Consulting Services in New Zealand

Performance

Get an indication of the industry's health through historical, current and forward-looking trends in the performance indicators that make or break businesses.

Analyst insights

Improvement in business confidence in recent years has supported demand for consulting services. Even so, a contraction in public and private capital expenditure during 2024-...

In this chapter (4)

  • Current Performance
  • Outlook
  • Volatility
  • Life Cycle

Key metrics

  • Annual Revenue, Recent Growth, Forecast, Revenue Volatility
  • Number of Employees, Recent Growth, Forecast, Employees per Business, Revenue per Employee
  • Number of Businesses, Recent Growth, Forecast, Employees per Business, Revenue per Business
  • Total Profit, Profit Margin, Profit per Business

Charts

  • Revenue, including historical (2014-2023) and forecast (2024-2029)
  • Employees, including historical (2014-2023) and forecast (2024-2029)
  • Businesses, including historical (2014-2023) and forecast (2024-2029)
  • Profit, including historical (2014-2024)
  • Industry Volatility vs. Revenue Growth
  • Industry Life Cycle

Detailed analysis

  • Trends in supply, demand and current events that are driving current industry performance
  • Expected trends, economic factors and ongoing events that drive the industry's outlook
  • Key success factors for businesses to overcome volatility
  • How contribution to GDP, industry saturation, innovation, consolidation, and technology and systems influence the industry's life cycle phase.

Products and Markets

Learn about an industry's products and services, markets and trends in international trade.

Analyst insight

Consultants target different markets depending on their area of expertise and size. Small firms and sole proprietors generally specialise in specific markets or one or two sp...

In this chapter

  • Products & Services
  • Major Markets

Key metrics

  • Largest market segment and value in 2024
  • Product innovation level

Charts

  • Products & services segmentation in 2024
  • Major market segmentation in 2024

Detailed analysis

  • Trends impacting the recent performance of the industry's various segments
  • Innovations in the industry's product or service offering, specialization or delivery method
  • Key factors that successful businesses consider in their offerings
  • Buying segments and key trends influencing demand for industry products and services

Geographic Breakdown

Discover where business activity is most concentrated in an industry and the factors driving these trends to find opportunities and conduct regional benchmarking.

Analyst insights

Consultants are primarily located in major cities. This is because consulting firms tend to be located near their target markets and centres of business activity.

In this chapter (1)

  • Business Locations

Charts

  • Share of revenue, establishment, wages and employment in each region
  • Share of population compared to establishments in each region in 2024

Tables

  • Number and share of establishments in each region in 2024
  • Number and share of revenue each region accounts for in 2024
  • Number and share of wages each region accounts for in 2024
  • Number and share of employees in each region in 2024

Detailed analysis

  • Geographic spread of the industry across Asia Pacific, and trends associated with changes in the business landscape
  • Key success factors for businesses to use location to their advantage

Competitive Forces

Get data and insights on what's driving competition in an industry and the challenges industry operators and new entrants may face, with analysis built around Porter's Five Forces framework.

Analyst insights

The Consulting Services industry’s competition is on the rise. Consultants compete internally based on price, reputation, range of services and specialisation.

In this chapter (4)

  • Concentration
  • Barriers to Entry
  • Substitutes
  • Buyer & Supplier Analysis

Key metrics

  • Industry concentration level
  • Industry competition level and trend
  • Barriers to entry level and trend
  • Substitutes level and trend
  • Buyer power level and trend
  • Supplier power level and trend

Charts

  • Market share concentration among the top 4 suppliers from 2019-2024
  • Supply chain including upstream supplying industries and downstream buying industries, flow chart

Detailed analysis

  • Factors impacting the industry’s level of concentration, such as business distribution, new entrants, or merger and acquisition activity.
  • Key success factors for businesses to manage the competitive environment of the industry.
  • Challenges that potential industry entrants face such as legal, start-up costs, differentiation, labor/capital intensity and capital expenses.
  • Key success factors for potential entrants to overcome barriers to entry.
  • Competitive threats from potential substitutes for the industry’s own products and services.
  • Key success factors for how successful businesses can compete with substitutes.
  • Advantages that buyers have to keep favorable purchasing conditions.
  • Advantages that suppliers have to maintain favorable selling conditions.
  • Key success factors for how businesses can navigate buyer and supplier power.

Companies

Learn about the performance of the top companies in the industry.

Analyst insights

No consulting firm has amassed a market share greater than 5.0%. The big four professional service firms are the largest operators in the industry, benefiting from their stro...

In this chapter

  • Market Share Concentration
  • Companies
  • Company Spotlights

Charts

  • Industry market share by company in 2020 through 2024
  • Major companies in the industry, including market share, revenue, profit and profit margin in 2024
  • Overview of Deloitte's performance by revenue, market share and profit margin from 2018 through 2024
  • Overview of PricewaterhouseCoopers Consulting (New Zealand) GP Company's performance by revenue, market share and profit margin from 2018 through 2024
  • Overview of KPMG's performance by revenue, market share and profit margin from 2018 through 2024
  • Overview of revenue, market share and profit margin trend for 2 additional companies

Detailed analysis

  • Description and key data for Deloitte, and factors influencing its performance in the industry
  • Description and key data for PricewaterhouseCoopers Consulting (New Zealand) GP Company, and factors influencing its performance in the industry
  • Description and key data for KPMG, and factors influencing its performance in the industry
  • Description, key data and performance trends for 2 additional companies

External Environment

Understand the demographic, economic and regulatory factors that shape how businesses in an industry perform.   

Analyst insights

The Consulting Services industry is subject to light regulation. Consulting firms must follow regulations that apply to most industries across New Zealand, like policies invo...

In this chapter

  • External Drivers
  • Regulation & Policy
  • Assistance

Key metrics

  • Regulation & policy level and trend
  • Assistance level and trend

Charts

  • Regulation & Policy historical data and forecast (2014-2029) 
  • Assistance historical data and forecast (2014-2029) 

Detailed analysis

  • Demographic and macroeconomic factors influencing the industry, including Regulation & Policy and Assistance
  • Major types of regulations, regulatory bodies, industry standards or specific regulations impacting requirements for industry operators
  • Key governmental and non-governmental groups or policies that may provide some relief for industry operators.

Financial Benchmarks

View average costs for industry operators and compare financial data against an industry's financial benchmarks over time. 

Analyst insights

Industry profit margins vary depending on a firm's size and area of specialisation. For example, services relating to strategy and operations tend to be more profitable than ...

In this chapter

  • Cost Structure
  • Financial Ratios
  • Key Ratios

Key metrics

  • Profit margin, and how it compares to the sector-wide margin
  • Average wages, and how it compares to the sector-wide average wage
  • Largest cost component as a percentage of revenue
  • Industry average ratios for days' receivables, industry coverage and debt-to-net-worth ratio

Charts

  • Average industry operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2024
  • Average sector operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2024
  • Investment vs. share of economy

Data tables

  • Cash Flow & Debt Service Ratios (2014-2029)
  • Revenue per Employee (2014-2029)
  • Revenue per Enterprise (2014-2029)
  • Employees per Establishment (2014-2029)
  • Employees per Enterprise (2014-2029)
  • Average Wage (2014-2029)
  • Wages/Revenue (2014-2029)
  • Establishments per Enterprise (2014-2029)
  • IVA/Revenue (2014-2029)
  • Imports/Demand (2014-2029)
  • Exports/Revenue (2014-2029)

Detailed analysis

  • Trends in the cost component for industry operators and their impact on industry costs and profitability 

Key Statistics

Industry Data

Data Tables

Including values and annual change:

  • Revenue (2014-2029)
  • IVA (2014-2029)
  • Establishments (2014-2029)
  • Enterprises (2014-2029)
  • Employment (2014-2029)
  • Exports (2014-2029)
  • Imports (2014-2029)
  • Wages (2014-2029)

Top Questions Answered

Unlock comprehensive answers and precise data upon purchase. View purchase options.

What is the market size of the Consulting Services industry in New Zealand in 2024?

The market size of the Consulting Services industry in New Zealand is $13.2bn in 2024.

How many businesses are there in the Consulting Services in New Zealand industry in 2024?

There are 26,695 businesses in the Consulting Services industry in New Zealand, which has grown at a CAGR of 3.7 % between 2019 and 2024.

Has the Consulting Services industry in New Zealand grown or declined over the past 5 years?

The market size of the Consulting Services industry in New Zealand has been growing at a CAGR of 3.4 % between 2019 and 2024.

What is the forecast growth of the Consulting Services industry in New Zealand over the next 5 years?

Over the next five years, the Consulting Services industry in New Zealand is expected to grow.

What are the biggest companies in the Consulting Services market in New Zealand?

The biggest companies operating in the Consulting Services market in New Zealand are Deloitte, PricewaterhouseCoopers Consulting (New Zealand) GP Company and KPMG

What does the Consulting Services in New Zealand include?

Corporate strategy consulting and Operations consulting are part of the Consulting Services industry.

Which companies have the highest market share in the Consulting Services in New Zealand?

The company holding the most market share in New Zealand is Deloitte.

How competitive is the Consulting Services industry in New Zealand?

The level of competition is high and increasing in the Consulting Services industry in New Zealand.

Related Industries

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Methodology

How are IBISWorld reports created?

IBISWorld has been a leading provider of trusted industry research for over 50 years to the most successful companies worldwide. With offices in Australia, the United States, the United Kingdom, Germany and China, we are proud to have local teams of analysts that conduct research, data analysis and forecasting to produce data-driven industry reports.

Our analysts start with official, verified and publicly available sources of data to build the most accurate picture of each industry. Analysts then leverage their expertise and knowledge of the local markets to synthesize trends into digestible content for IBISWorld readers. Finally, each report is reviewed by one of IBISWorld’s editors, who provide quality assurance to ensure accuracy and readability.

IBISWorld relies on human-verified data and human-written analysis to compile each standard industry report. We do not use generative AI tools to write insights, although members can choose to leverage AI-based tools within the platform to generate additional analysis formats.

What data sources do IBISWorld analysts use?

Each industry report incorporates data and research from government databases, industry-specific sources, industry contacts, and our own proprietary database of statistics and analysis to provide balanced, independent and accurate insights.

Key data sources in New Zealand include:

  • Statistics New Zealand
  • New Zealand Company Register
  • Ministry of Business, Innovation & Employment

Analysts also use industry specific sources to complement catch-all sources, although their perspective may focus on a particular organization or representative body, rather than a clear overview of all industry operations. However, when balanced against other perspectives, industry-specific sources provide insights into industry trends.

These sources include:

  • Industry and trade associations
  • Industry federations or regulators
  • Major industry players annual or quarterly filings

Finally, IBISWorld’s global data scientists maintain a proprietary database of macroeconomic and demand drivers, which our analysts use to help inform industry data and trends. They also maintain a database of statistics and analysis on thousands of industries, which has been built over our more than 50-year history and offers comprehensive insights into long-term trends.

How does IBISWorld forecast its data?

IBISWorld’s analysts and data scientists use the sources above to create forecasts for our proprietary datasets and industry statistics. Depending on the dataset, they may use regression analysis, multivariate analysis, time-series analysis or exponential smoothing techniques to project future data for the industry or driver. Additionally, analysts will leverage their local knowledge of industry operating and regulatory conditions to impart their best judgment on the forecast model.

IBISWorld prides itself on being a trusted, independent source of data, with over 50 years of experience building and maintaining rich datasets and forecasting tools. We are proud to be the keystone source of industry information for thousands of companies across the world.

Learn more about our methodology and data sourcing on the Help Center.