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E-bike Manufacturing in Germany - Market Research Report (2014-2029)

Chris Merklein Chris Merklein Frankfurt, Germany Last Updated: June 2024 WZ SP30.01DE Spotlight Report

Revenue

€4.1bn

2024

€4.1bn

Past 5-Year Growth

Profit

€XXX.Xm

Employees

6,073

Businesses

47

Wages

€XXX.Xm

E-bike Manufacturing in Germany industry analysis

E-bike manufacturers have faced very high demand in recent years, which has resulted in significant sales growth. Despite supply bottlenecks and other difficulties as a result of the coronavirus crisis and the war in Ukraine, industry turnover increased by an average of 16.8% per year between 2019 and 2024. Demand is also likely to remain stable in 2024, which is expected to lead to sales growth of 7.3% to €4.1 billion. < />In the current year, the consumer climate is expected to improve, which should give the e-bike manufacturing industry a positive boost. The predicted increase in net monthly household income will also favour demand for e-bikes, as they are significantly more expensive than conventional bikes. However, the increasing availability of job bike leasing is also enabling more and more consumers with lower incomes to purchase an e-bike. Growing environmental awareness is also increasing the popularity of e-bikes, as they are considered more environmentally friendly than scooters or cars, especially in urban traffic. Although the expected rise in the effective exchange rate of the euro is making the import of primary products from non-euro countries more favourable, it is also reducing the import prices for finished e-bikes, which is increasing the price pressure on domestic manufacturers.Although German e-bike manufacturers are likely to continue to generate rising sales over the next five years, the industry's growth momentum could slow down. Due to the strong growth in e-bike sales in recent years, demand is likely to gradually peak. However, many German manufacturers have focussed on high-priced e-bikes and are likely to continue to push through price increases. Industry turnover is therefore expected to increase by an average of 6.1% per year to €5.6 billion by 2029.

Trends and Insights

  • More e-bikes are now being sold than conventional bikes. As a result, e-bike manufacturers are expanding their production.
  • In recent years, the usage behaviour of e-bike buyers has changed. While e-mountain bikes are becoming increasingly popular, the demand for e-city bikes and e-trekking bikes is decreasing.
  • Small companies can hold their own in the market by focussing on high-quality products and a well-known brand name, they can also assert themselves against large, high-revenue competitors.

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  • Reliable market estimates from 2014-2029
  • Competitive analysis, industry segmentation, financial benchmarks
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  • Market estimates from 2014-2029
  • Critical performance data and rankings
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Industry Statistics and Trends

Market size and recent performance (2014-2029)

Industry revenue has grown at a CAGR of 16.8 % over the past five years, to reach an estimated €4.1bn in 2024.

Trends and Insights

In 2023, more e-bikes than conventional bikes were sold in Germany for the first time

  • Electromobility is not only booming for cars, but also for bicycles. While sales of conventional bicycles in Germany have been on a downward trend since 2015, the sales figures for e-bikes increased almost threefold between 2015 and 2023.
  • Additional trends and insights available with purchase
E-bike Manufacturing in Germany
Revenue (2014-2029)
IBISWorld Logo Source: IBISWorld

Industry outlook (2024-2029)

Market size is projected to grow over the next five years.

Trends and Insights

Increasing environmental awareness and new mobility options are keeping sales of e-bikes at a high level

  • In recent years, the acceptance of e-bikes as a climate-friendly means of transport has grown strongly among consumers, companies and government stakeholders. This trend is likely to continue in the coming years, not least due to a steadily growing range of attractive financing, hire and rental models.

Biggest companies in the E-bike Manufacturing in Germany

There are no companies that hold a large enough market share in the E-bike Manufacturing in Germany industry for IBISWorld to include in this product.

Products & Services Segmentation

E-bike Manufacturing in Germany
Products & Services
IBISWorld Logo Source: IBISWorld

Industry revenue is measured across several distinct product and services lines, including E-mountain bikes, E-trekking bikes and E-city bikes. E-mountain bikes is the largest segment of the E-bike Manufacturing in Germany.

Trends and Insights

Consumers are increasingly asking for e-mountainbikes for tours in mountainous terrain

  • An e-mountainbike is an electrically assisted bike designed for off-road riding. It is particularly suitable for challenging routes and steep climbs.
  • More insights available in the full report

Table of Contents

About this industry

Industry definition

The sector's field of activity includes the manufacture of bicycles with electric auxiliary motors. The industry's main products are pedelecs, i.e. bicycles whose electric motor is activated by a pedalling impulse, supports speeds of up to 25 km/h and does not exceed a rated continuous output of 250 watts. The production of parts and components for e-bikes is not part of the industry.

What's included in this industry?

Production of e-mountain bikesProduction of e-trekking bikesProduction of e-city bikesProduction of e-cargo bikes

Companies

Purchase this report to view all major companies in this industry.

Related Terms

E-BIKEPEDELECS-PEDELECMTBTREKKINGRADCITYRADLOAD BIKE

Performance

Get an indication of the industry's health through historical, current and forward-looking trends in the performance indicators that make or break businesses.

Analyst insights

More e-bikes are now being sold than conventional bikes. As a result, e-bike manufacturers are expanding their production.

In this chapter (4)

  • Current Performance
  • Outlook
  • Volatility
  • Life Cycle

Key metrics

  • Annual Revenue, Recent Growth, Forecast, Revenue Volatility
  • Number of Employees, Recent Growth, Forecast, Employees per Business, Revenue per Employee
  • Number of Businesses, Recent Growth, Forecast, Employees per Business, Revenue per Business
  • Total Profit, Profit Margin, Profit per Business

Charts

  • Revenue, including historical (2014-2023) and forecast (2024-2029)
  • Employees, including historical (2014-2023) and forecast (2024-2029)
  • Businesses, including historical (2014-2023) and forecast (2024-2029)
  • Profit, including historical (2014-2024)
  • Industry Volatility vs. Revenue Growth
  • Industry Life Cycle

Detailed analysis

  • Trends in supply, demand and current events that are driving current industry performance
  • Expected trends, economic factors and ongoing events that drive the industry's outlook
  • Factors that influence volatility in the industry
  • Key success factors for businesses to overcome volatility

Products and Markets

Learn about an industry's products and services, markets and trends in international trade.

Analyst insight

In recent years, the usage behaviour of e-bike buyers has changed. While e-mountain bikes are becoming increasingly popular, the demand for e-city bikes and e-trekking bikes ...

In this chapter

  • Products & Services
  • Major Markets
  • International Trade

Key metrics

  • Largest market segment and value in 2024
  • Product innovation level
  • Total imports, level and trend
  • Total exports, level and trend
  • Trade Balance

Charts

  • Products & services segmentation in 2024
  • Major market segmentation in 2024
  • International trade, including imports by country and exports by country

Detailed analysis

  • Trends impacting the recent performance of the industry's various segments
  • Innovations in the industry's product or service offering, specialization or delivery method
  • Key factors that successful businesses consider in their offerings
  • Buying segments and key trends influencing demand for industry products and services
  • Recent trends in import and export volumes, country of origin or destination, and expected future trends

Geographic Breakdown

Discover where business activity is most concentrated in an industry and the factors driving these trends to find opportunities and conduct regional benchmarking.

Analyst insights

Purchase this report to unlock analyst insights.

In this chapter (1)

  • Business Locations

Charts

  • Share of revenue, establishment, wages and employment in each region
  • Share of population compared to establishments in each region in 2024

Tables

  • Number and share of establishments in each region in 2024
  • Number and share of revenue each region accounts for in 2024
  • Number and share of wages each region accounts for in 2024
  • Number and share of employees in each region in 2024

Detailed analysis

  • Key success factors for businesses to use location to their advantage

Competitive Forces

Get data and insights on what's driving competition in an industry and the challenges industry operators and new entrants may face, with analysis built around Porter's Five Forces framework.

Analyst insights

Small companies can hold their own in the market by focussing on high-quality products and a well-known brand name, they can also assert themselves against large, high-revenue...

In this chapter (4)

  • Concentration
  • Barriers to Entry
  • Substitutes
  • Buyer & Supplier Analysis

Key metrics

  • Industry concentration level
  • Industry competition level and trend
  • Barriers to entry level and trend
  • Substitutes level and trend
  • Buyer power level and trend
  • Supplier power level and trend

Charts

  • Market share concentration among the top 4 suppliers from 2019-2024
  • Supply chain including upstream supplying industries and downstream buying industries, flow chart

External Environment

Understand the demographic, economic and regulatory factors that shape how businesses in an industry perform.   

Analyst insights

The manufacturers' e-bikes must fulfil various standards, including standards for connections, cabling and mechanical requirements.

In this chapter

  • External Drivers
  • Regulation & Policy
  • Assistance

Key metrics

  • Regulation & policy level and trend
  • Assistance level and trend

Detailed analysis

  • Demographic and macroeconomic factors influencing the industry, including Regulation & Policy and Assistance

Financial Benchmarks

View average costs for industry operators and compare financial data against an industry's financial benchmarks over time. 

Analyst insights

The profit margin depends on the market positioning and the manufacturing processes. German manufacturers who focus on expensive, high-quality e-bikes can achieve higher prof...

In this chapter

  • Cost Structure
  • Financial Ratios
  • Key Ratios

Key metrics

  • Profit margin, and how it compares to the sector-wide margin
  • Average wages, and how it compares to the sector-wide average wage
  • Largest cost component as a percentage of revenue
  • Industry average ratios for days' receivables, industry coverage and debt-to-net-worth ratio

Charts

  • Average industry operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2024
  • Average sector operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2024
  • Investment vs. share of economy

Data tables

  • Cash Flow & Debt Service Ratios (2014-2029)
  • Revenue per Employee (2014-2029)
  • Revenue per Enterprise (2014-2029)
  • Employees per Establishment (2014-2029)
  • Employees per Enterprise (2014-2029)
  • Average Wage (2014-2029)
  • Wages/Revenue (2014-2029)
  • Establishments per Enterprise (2014-2029)
  • IVA/Revenue (2014-2029)
  • Imports/Demand (2014-2029)
  • Exports/Revenue (2014-2029)

Detailed analysis

  • Trends in the cost component for industry operators and their impact on industry costs and profitability 

Key Statistics

Industry Data

Data Tables

Including values and annual change:

  • Revenue (2014-2029)
  • IVA (2014-2029)
  • Establishments (2014-2029)
  • Enterprises (2014-2029)
  • Employment (2014-2029)
  • Exports (2014-2029)
  • Imports (2014-2029)
  • Wages (2014-2029)

Top Questions Answered

Unlock comprehensive answers and precise data upon purchase. View purchase options.

What is the market size of the E-bike Manufacturing industry in Germany in 2024?

The market size of the E-bike Manufacturing industry in Germany is €4.1bn in 2024.

How many businesses are there in the E-bike Manufacturing in Germany industry in 2024?

There are 47 businesses in the E-bike Manufacturing industry in Germany, which has grown at a CAGR of 1.3 % between 2019 and 2024.

Has the E-bike Manufacturing industry in Germany grown or declined over the past 5 years?

The market size of the E-bike Manufacturing industry in Germany has been growing at a CAGR of 16.8 % between 2019 and 2024.

What is the forecast growth of the E-bike Manufacturing industry in Germany over the next 5 years?

Over the next five years, the E-bike Manufacturing industry in Germany is expected to grow.

What does the E-bike Manufacturing in Germany include?

Production of e-mountain bikes and Production of e-trekking bikes are part of the E-bike Manufacturing industry.

Related Industries

Widen your competitive advantage with related industries

International industries

View all industries in Germany

Methodology

How are IBISWorld reports created?

IBISWorld has been a leading provider of trusted industry research for over 50 years to the most successful companies worldwide. With offices in Australia, the United States, the United Kingdom, Germany and China, we are proud to have local teams of analysts that conduct research, data analysis and forecasting to produce data-driven industry reports.

Our analysts start with official, verified and publicly available sources of data to build the most accurate picture of each industry. Analysts then leverage their expertise and knowledge of the local markets to synthesize trends into digestible content for IBISWorld readers. Finally, each report is reviewed by one of IBISWorld’s editors, who provide quality assurance to ensure accuracy and readability.

IBISWorld relies on human-verified data and human-written analysis to compile each standard industry report. We do not use generative AI tools to write insights, although members can choose to leverage AI-based tools within the platform to generate additional analysis formats.

What data sources do IBISWorld analysts use?

Each industry report incorporates data and research from government databases, industry-specific sources, industry contacts, and our own proprietary database of statistics and analysis to provide balanced, independent and accurate insights.

Key data sources in Germany include:

  • German Federal Statistics Office (Destatis)
  • European Statistics Office (Eurostat)
  • United Nations Comtrade

Analysts also use industry specific sources to complement catch-all sources, although their perspective may focus on a particular organization or representative body, rather than a clear overview of all industry operations. However, when balanced against other perspectives, industry-specific sources provide insights into industry trends.

These sources include:

  • Industry and trade associations
  • Industry federations or regulators
  • Major industry players annual or quarterly filings

Finally, IBISWorld’s global data scientists maintain a proprietary database of macroeconomic and demand drivers, which our analysts use to help inform industry data and trends. They also maintain a database of statistics and analysis on thousands of industries, which has been built over our more than 50-year history and offers comprehensive insights into long-term trends.

How does IBISWorld forecast its data?

IBISWorld’s analysts and data scientists use the sources above to create forecasts for our proprietary datasets and industry statistics. Depending on the dataset, they may use regression analysis, multivariate analysis, time-series analysis or exponential smoothing techniques to project future data for the industry or driver. Additionally, analysts will leverage their local knowledge of industry operating and regulatory conditions to impart their best judgment on the forecast model.

IBISWorld prides itself on being a trusted, independent source of data, with over 50 years of experience building and maintaining rich datasets and forecasting tools. We are proud to be the keystone source of industry information for thousands of companies across the world.

Learn more about our methodology and data sourcing on the Help Center.