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Recreational Vehicle Manufacturing in Australia Industry Data and Analysis
The Recreational Vehicle (RV) Manufacturing industry has undergone robust but uneven development in recent years, owing to shifting economic conditions and changing customer behaviour. In 2021-22, rising consumer discretionary income led to increased confidence and revenue growth. Despite cost-of-living challenges and inflation reducing big-ticket purchasing, the industry has maintained growth due to supporting core demand drivers. While some customers have turned to RV rentals as a cost-effective and easy option to access RV holidays, others have continued with purchases, particularly when long-term travelling or lifestyle changes are a goal. Rising imports from China have led to increased price rivalry and pressure on domestic businesses to improve their value propositions. However, robust downstream demand has resulted in an annualised 4.7% revenue rise in 2025-26. Industry revenue is projected to increase 9.0% annually to $5.8 billion by 2025-26, demonstrating the industry’s resilience in the face of economic challenges. While some customers have turned to RV rentals as a cost-effective and easy option to access RV holidays, others have continued with purchases, particularly when long-term travelling or lifestyle changes are a goal.
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What's included in this industry analysis
IBISWorld's research coverage on the Recreational Vehicle Manufacturing industry in Australia includes market sizing, forecasting, data and analysis from 2016-2031. The most recent publication was released March 2026.
About this industry
What's this industry report about?
The Recreational Vehicle Manufacturing industry in Australia operates under the ANZSIC industry code OD4079. Recreational vehicle manufacturers produce recreational vehicles, including towable and motorised recreational vehicles. Towable recreational vehicles include caravans and camper trailers. Motorised recreational vehicles include motorhomes and campervans. Related terms covered in the Recreational Vehicle Manufacturing industry in Australia include grey nomad, baby boomer and australian design rules (adrs).
What's included in this industry?
Products and services covered in Recreational Vehicle Manufacturing industry in Australia include Caravans, Campervans and Motorhomes.
What companies are included in this industry?
Companies covered in the Recreational Vehicle Manufacturing industry in Australia include Jayco and Apollo.
Performance
What's included in the Performance chapter?
The Performance chapter covers detailed analysis, datasets, detailed current performance, sources of volatility and an outlook with forecasts for the Recreational Vehicle Manufacturing industry in Australia.
Questions answered in this chapter include what's driving current industry performance, what influences industry volatility, how do successful businesses overcome volatility, what's driving the industry outlook. This analysis is supported with data and statistics on industry revenues, costs, profits, businesses and employees.
Products & Markets
What's included in the Products and Markets chapter?
The Products and Markets chapter covers detailed product and service segmentation, analysis of major markets and international trade data for the for the Recreational Vehicle Manufacturing industry in Australia.
Questions answered in this chapter include how are the industry's products and services performing, what are innovations in industry products and services, what products or services do successful businesses offer and what's influencing demand from the industry's markets. This includes data and statistics on industry revenues by product and service segmentation and major markets.
Geographic Breakdown
What's included in the Geographic Breakdown chapter?
The Geographic Breakdown chapter covers detailed analysis and datasets on regional performance of the Recreational Vehicle Manufacturing industry in Australia.
Questions answered in this chapter include where are industry businesses located and how do businesses use location to their advantage. This includes data and statistics on industry revenues by location.
Competitive Forces
What's included in the Competitive Forces chapter?
The Competitive Forces chapter covers the concentration, barriers to entry and supplier and buyer profiles in the Recreational Vehicle Manufacturing industry in Australia. This includes data and statistics on industry market share concentration, barriers to entry, substitute products and buyer & supplier power.
Questions answered in this chapter include what impacts the industry's market share concentration, how do successful businesses handle concentration, what challenges do potential industry entrants face, how can potential entrants overcome barriers to entry, what are substitutes for industry services, how do successful businesses compete with substitutes and what power do buyers and suppliers have over the industry and how do successful businesses manage buyer & supplier power.
Companies
What's included in the Companies chapter?
The Companies chapter covers Key Takeaways, Market Share and Companies in the Recreational Vehicle Manufacturing industry in Australia. This includes data and analysis on companies operating in the industry that hold a market share greater than 5%.
Questions answered in this chapter include what companies have a meaningful market share and how each company is performing.
External Environment
What's included in the External Environment chapter?
The External Environment chapter covers Key Takeaways, External Drivers, Regulation & Policy and Assistance in the Recreational Vehicle Manufacturing industry in Australia. This includes data and statistics on factors impacting industry revenue such as economic indicators, regulation, policy and assistance programs.
Questions answered in this chapter include what demographic and macroeconomic factors impact the industry, what regulations impact the industry, what assistance is available to this industry.
Financial Benchmarks
What's included in the Financial Benchmarks chapter?
The Financial Benchmarks chapter covers Key Takeaways, Cost Structure, Financial Ratios, Valuation Multiples and Key Ratios in the Recreational Vehicle Manufacturing industry in Australia. This includes financial data and statistics on industry performance including key cost inputs, profitability, key financial ratios and enterprise value multiples.
Questions answered in this chapter include what trends impact industry costs and how financial ratios have changed overtime.
Industry Data
What's included in the Industry Data chapter?
The Industry Data chapter includes 10 years of historical data with 5 years of forecast data covering statistics like revenue, industry value add, establishments, enterprises, employment and wages in the Recreational Vehicle Manufacturing industry in Australia.
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Frequently Asked Questions
What is the market size of the Recreational Vehicle Manufacturing industry in Australia in 2026?
The market size of the Recreational Vehicle Manufacturing industry in Australia is $5.8bn in 2026.
How many businesses are there in the Recreational Vehicle Manufacturing industry in Australia in 2026?
There are 147 businesses in the Recreational Vehicle Manufacturing industry in Australia, which has grown at a CAGR of 4.9 % between 2021 and 2026.
How may import tariffs affect the Recreational Vehicle Manufacturing industry in Australia?
The Recreational Vehicle Manufacturing industry in Australia is likely to be impacted by import tariffs with imports accounting for a moderate share of industry revenue.
How may export tariffs affect the Recreational Vehicle Manufacturing industry in Australia?
The Recreational Vehicle Manufacturing industry in Australia is unlikely to be materially impacted by export tariffs with exports accounting for a low share of industry revenue.
Has the Recreational Vehicle Manufacturing industry in Australia grown or declined over the past 5 years?
The market size of the Recreational Vehicle Manufacturing industry in Australia has been growing at a CAGR of 9.0 % between 2021 and 2026.
What is the forecast growth of the Recreational Vehicle Manufacturing industry in Australia over the next 5 years?
Over the next five years, the Recreational Vehicle Manufacturing industry in Australia is expected to grow.
What are the biggest companies in the Recreational Vehicle Manufacturing industry in Australia?
The biggest companies operating in the Recreational Vehicle Manufacturing industry in Australia are Jayco and Apollo
What does the Recreational Vehicle Manufacturing industry in Australia include?
Caravans and Campervans are part of the Recreational Vehicle Manufacturing industry in Australia.
Which companies have the highest market share in the Recreational Vehicle Manufacturing industry in Australia?
The company holding the most market share in the Recreational Vehicle Manufacturing industry in Australia is Jayco.
How competitive is the Recreational Vehicle Manufacturing industry in Australia?
The level of competition is moderate and increasing in the Recreational Vehicle Manufacturing industry in Australia.
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