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Bottled Water Manufacturing in Australia - Market Research Report (2014-2029)

Andrew Ledovskikh Andrew Ledovskikh Melbourne, Australia Last Updated: March 2024 ANZSIC C1211b

Revenue

$619.7m

2024-25

$637.0m

Past 5-Year Growth

Profit

$XX.Xm

Employees

995

Businesses

44

Wages

$XX.Xm

Bottled Water Manufacturing in Australia industry analysis

Operators in the Bottled Water Manufacturing industry have faced several challenges over the past five years. Industry revenue is expected to fall at an annualised 2.0% over the five years through 2022-23, to $742.4 million. This includes an anticipated decline of 0.7% in the current year, due to weakening consumer sentiment creating a drag on spending. Reduced demand for convenient bottled water as workers opt to work from home and weaker economic conditions impairing discretionary spending have constrained industry revenue growth. Meanwhile, rising cost pressures have put downwards pressure on industry profit margins.Over the past five years, industry operators have faced increased consumer attention related to the environmental impacts of plastic water bottles. As a result, major players have moved most of their bottle production in-house and actively created bottle designs to minimise plastic waste. Additionally, technologies such as blow-fill machinery, have reduced the amount of plastic resin required to manufacture bottles, lowering costs and addressing environmental concerns. However, mounting environmental criticism of plastic waste, water usage and carbon dioxide emissions remain a problem for the industry.The industry is projected to grow modestly over the next five years. Demand from supermarkets and other retailers is anticipated to grow as consumer sentiment recovers and discretionary incomes return to growth. Rising health consciousness is also forecast to support revenue growth, as consumers reduce their spending on soft drinks and shift towards healthy beverages such as bottled water. Major players are likely to continue promoting the health benefits of bottled water through marketing and branding, supporting revenue growth. However, the environmental impacts of bottled water and public concerns surrounding this issue are likely to remain a threat to the industry. Overall, industry revenue is projected to increase at an annualised 0.3% over the five years through 2027-28, to total $755.0 million.

Trends and Insights

  • Recovery from the COVID-19 pandemic has been hampered by weakening economic conditions. High inflation, rising interest rates and falling consumer sentiment have all weighed on industry sales.
  • Work-from-home culture is weighing on bulk water sales to offices. Consumers have chosen to continue to work-from-home even as restrictions have eased. This trend has reduced demand for bulk water to offices.
  • Natural spring water producers cluster around key water sources. These brands promote themselves as directly sourcing their water and not using tap water. Key locations include the Blue Mountains, Yarra Valley and Northern Queensland.
  • Strong branding is essential in an industry that sells products that are extremely hard to differentiate. Most bottled water products taste and look similar, with companies spending significant amounts of money branding their product to highlight specific advantages.

Access hundreds of analysis and data

  • Market estimates from 2014-2029
  • Critical performance data and rankings
  • Detailed analysis of competitive forces and the external environment
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Industry Statistics and Trends

Market size and recent performance (2014-2029)

Industry revenue has declined at a CAGR of 7.0 % over the past five years, to reach an estimated $619.7m in 2024.

Trends and Insights

Convenience sales plummeted during lockdowns associated with the COVID-19 pandemic

  • Sales at convenience stores and petrol stations are a key market for the industry. These sales depend on consumer foot traffic in commercial areas and car usage.
  • Additional trends and insights available with purchase
Bottled Water Manufacturing in Australia
Revenue (2014-2029)
IBISWorld Logo Source: IBISWorld

Industry outlook (2024-2029)

Market size is projected to grow over the next five years.

Trends and Insights

Economic conditions are set to improve, boosting discretionary spending

  • Bottled water is a highly discretionary purchase and sales have been negatively affected by the high inflation, rising interest rates and falling consumer sentiment over the past five years.

Biggest companies in the Bottled Water Manufacturing in Australia

Company
Market Share (%)
2024
Revenue ($m)
2024
Coca-Cola Europacific Partners Holdings (Australia)
328.1
Asahi Holdings
87.0
Nu-Pure Pty Ltd
29.7

To view the market share and analysis for all 3 top companies in this industry, view purchase options.

Products & Services Segmentation

Bottled Water Manufacturing in Australia
Products & Services
IBISWorld Logo Source: IBISWorld

Industry revenue is measured across several distinct product and services lines, including Spring water, Purified water and Bulk and packaged water . Spring water is the largest segment of the Bottled Water Manufacturing in Australia.

Trends and Insights

Spring water is the largest segment, with Mount Franklin the most popular brand

  • Non-bulk spring water dominates the Bottled Water Manufacturing industry, accounting for the majority of industry revenue. Firms source spring water from underground wells, and because each spring produces a unique mix of calcium, bicarbonate, sodium and magnesium, the content of spring water can vary.
  • More insights available in the full report

Table of Contents

About this industry

Industry definition

The industry manufactures or bottles purified water, spring water or mineral water. Establishments that manufacture sweetened or flavoured mineral water, soft drinks, fruit juice, alcoholic beverages or milk drinks are excluded from the industry. Firms that mainly supply water by pipelines or mains are also excluded.

What's included in this industry?

Spring waterPurified waterBulk and packaged waterMineral water

Companies

Coca-Cola Europacific Partners Holdings (Australia)Asahi HoldingsNu-Pure Pty Ltd

Purchase this report to view all 3 major companies in this industry.

Related Terms

PETSPRING WATERPURIFIED WATERON-THE-GO-CONSUMPTION

Industry Code

ANZSIC 2006

ANZSIC 1211 - Bottled Water Manufacturing in Australia

Performance

Get an indication of the industry's health through historical, current and forward-looking trends in the performance indicators that make or break businesses.

Analyst insights

Recovery from the COVID-19 pandemic has been hampered by weakening economic conditions. High inflation, rising interest rates and falling consumer sentiment have all weighed ...

In this chapter (4)

  • Current Performance
  • Outlook
  • Volatility
  • Life Cycle

Key metrics

  • Annual Revenue, Recent Growth, Forecast, Revenue Volatility
  • Number of Employees, Recent Growth, Forecast, Employees per Business, Revenue per Employee
  • Number of Businesses, Recent Growth, Forecast, Employees per Business, Revenue per Business
  • Total Profit, Profit Margin, Profit per Business

Charts

  • Revenue, including historical (2014-2023) and forecast (2024-2029)
  • Employees, including historical (2014-2023) and forecast (2024-2029)
  • Businesses, including historical (2014-2023) and forecast (2024-2029)
  • Profit, including historical (2014-2024)
  • Industry Volatility vs. Revenue Growth
  • Industry Life Cycle

Detailed analysis

  • Trends in supply, demand and current events that are driving current industry performance
  • Expected trends, economic factors and ongoing events that drive the industry's outlook
  • Key success factors for businesses to overcome volatility
  • How contribution to GDP, industry saturation, innovation, consolidation, and technology and systems influence the industry's life cycle phase.

Products and Markets

Learn about an industry's products and services, markets and trends in international trade.

Analyst insight

Work-from-home culture is weighing on bulk water sales to offices. Consumers have chosen to continue to work-from-home even as restrictions have eased. This trend has reduced...

In this chapter

  • Products & Services
  • Major Markets
  • International Trade

Key metrics

  • Largest market segment and value in 2024
  • Product innovation level
  • Total imports, level and trend
  • Total exports, level and trend
  • Trade Balance

Charts

  • Products & services segmentation in 2024
  • Major market segmentation in 2024
  • International trade, including imports by country and exports by country

Detailed analysis

  • Trends impacting the recent performance of the industry's various segments
  • Innovations in the industry's product or service offering, specialization or delivery method
  • Key factors that successful businesses consider in their offerings
  • Buying segments and key trends influencing demand for industry products and services
  • Recent trends in import and export volumes, country of origin or destination, and expected future trends

Geographic Breakdown

Discover where business activity is most concentrated in an industry and the factors driving these trends to find opportunities and conduct regional benchmarking.

Analyst insights

Natural spring water producers cluster around key water sources. These brands promote themselves as directly sourcing their water and not using tap water. Key locations inclu...

In this chapter (1)

  • Business Locations

Charts

  • Share of revenue, establishment, wages and employment in each region
  • Share of population compared to establishments in each region in 2024

Tables

  • Number and share of establishments in each region in 2024
  • Number and share of revenue each region accounts for in 2024
  • Number and share of wages each region accounts for in 2024
  • Number and share of employees in each region in 2024

Detailed analysis

  • Geographic spread of the industry across Asia Pacific, and trends associated with changes in the business landscape
  • Key success factors for businesses to use location to their advantage

Competitive Forces

Get data and insights on what's driving competition in an industry and the challenges industry operators and new entrants may face, with analysis built around Porter's Five Forces framework.

Analyst insights

Strong branding is essential in an industry that sells products that are extremely hard to differentiate. Most bottled water products taste and look similar, with companies s...

In this chapter (4)

  • Concentration
  • Barriers to Entry
  • Substitutes
  • Buyer & Supplier Analysis

Key metrics

  • Industry concentration level
  • Industry competition level and trend
  • Barriers to entry level and trend
  • Substitutes level and trend
  • Buyer power level and trend
  • Supplier power level and trend

Charts

  • Market share concentration among the top 4 suppliers from 2019-2024
  • Supply chain including upstream supplying industries and downstream buying industries, flow chart

Detailed analysis

  • Factors impacting the industry’s level of concentration, such as business distribution, new entrants, or merger and acquisition activity.
  • Key success factors for businesses to manage the competitive environment of the industry.
  • Challenges that potential industry entrants face such as legal, start-up costs, differentiation, labor/capital intensity and capital expenses.
  • Key success factors for potential entrants to overcome barriers to entry.
  • Competitive threats from potential substitutes for the industry’s own products and services.
  • Key success factors for how successful businesses can compete with substitutes.
  • Advantages that buyers have to keep favorable purchasing conditions.
  • Advantages that suppliers have to maintain favorable selling conditions.
  • Key success factors for how businesses can navigate buyer and supplier power.

Companies

Learn about the performance of the top companies in the industry.

Analyst insights

Lockdowns and restrictions cause a setback in sales for major manufacturers. Convenience sales are a core driver of demand for industry bottled water, these plummeted as Aust...

In this chapter

  • Market Share Concentration
  • Companies
  • Company Spotlights

Charts

  • Industry market share by company in 2020 through 2024
  • Major companies in the industry, including market share, revenue, profit and profit margin in 2024
  • Overview of Coca-Cola Europacific Partners Holdings (Australia)'s performance by revenue, market share and profit margin from 2018 through 2024
  • Overview of Asahi Holdings's performance by revenue, market share and profit margin from 2018 through 2024
  • Overview of Nu-Pure Pty Ltd's performance by revenue, market share and profit margin from 2018 through 2024

Detailed analysis

  • Description and key data for Coca-Cola Europacific Partners Holdings (Australia), and factors influencing its performance in the industry
  • Description and key data for Asahi Holdings, and factors influencing its performance in the industry
  • Description and key data for Nu-Pure Pty Ltd, and factors influencing its performance in the industry

External Environment

Understand the demographic, economic and regulatory factors that shape how businesses in an industry perform.   

Analyst insights

The COVID-19 pandemic and high inflation have caused a series of shocks to the industry. Lockdowns and restrictions significantly reduced sales as consumers stayed home. High...

In this chapter

  • External Drivers
  • Regulation & Policy
  • Assistance

Key metrics

  • Regulation & policy level and trend
  • Assistance level and trend

Charts

  • Regulation & Policy historical data and forecast (2014-2029) 
  • Assistance historical data and forecast (2014-2029) 

Detailed analysis

  • Demographic and macroeconomic factors influencing the industry, including Regulation & Policy and Assistance
  • Major types of regulations, regulatory bodies, industry standards or specific regulations impacting requirements for industry operators
  • Key governmental and non-governmental groups or policies that may provide some relief for industry operators.

Financial Benchmarks

View average costs for industry operators and compare financial data against an industry's financial benchmarks over time. 

Analyst insights

Investment in upgraded facilities is driving up depreciation costs. Domestic production is far more profitable than imports, encouraging many companies to invest into new fac...

In this chapter

  • Cost Structure
  • Financial Ratios
  • Key Ratios

Key metrics

  • Profit margin, and how it compares to the sector-wide margin
  • Average wages, and how it compares to the sector-wide average wage
  • Largest cost component as a percentage of revenue
  • Industry average ratios for days' receivables, industry coverage and debt-to-net-worth ratio

Charts

  • Average industry operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2024
  • Average sector operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2024
  • Investment vs. share of economy

Data tables

  • Cash Flow & Debt Service Ratios (2014-2029)
  • Revenue per Employee (2014-2029)
  • Revenue per Enterprise (2014-2029)
  • Employees per Establishment (2014-2029)
  • Employees per Enterprise (2014-2029)
  • Average Wage (2014-2029)
  • Wages/Revenue (2014-2029)
  • Establishments per Enterprise (2014-2029)
  • IVA/Revenue (2014-2029)
  • Imports/Demand (2014-2029)
  • Exports/Revenue (2014-2029)

Detailed analysis

  • Trends in the cost component for industry operators and their impact on industry costs and profitability 

Key Statistics

Industry Data

Data Tables

Including values and annual change:

  • Revenue (2014-2029)
  • IVA (2014-2029)
  • Establishments (2014-2029)
  • Enterprises (2014-2029)
  • Employment (2014-2029)
  • Exports (2014-2029)
  • Imports (2014-2029)
  • Wages (2014-2029)

Top Questions Answered

Unlock comprehensive answers and precise data upon purchase. View purchase options.

What is the market size of the Bottled Water Manufacturing industry in Australia in 2024?

The market size of the Bottled Water Manufacturing industry in Australia is $619.7m in 2024.

How many businesses are there in the Bottled Water Manufacturing in Australia industry in 2024?

There are 44 businesses in the Bottled Water Manufacturing industry in Australia, which has declined at a CAGR of 0.0 % between 2019 and 2024.

Has the Bottled Water Manufacturing industry in Australia grown or declined over the past 5 years?

The market size of the Bottled Water Manufacturing industry in Australia has been declining at a CAGR of 7.0 % between 2019 and 2024.

What is the forecast growth of the Bottled Water Manufacturing industry in Australia over the next 5 years?

Over the next five years, the Bottled Water Manufacturing industry in Australia is expected to grow.

What are the biggest companies in the Bottled Water Manufacturing market in Australia?

The biggest companies operating in the Bottled Water Manufacturing market in Australia are Coca-Cola Europacific Partners Holdings (Australia), Asahi Holdings and Nu-Pure Pty Ltd

What does the Bottled Water Manufacturing in Australia include?

Spring water and Purified water are part of the Bottled Water Manufacturing industry.

Which companies have the highest market share in the Bottled Water Manufacturing in Australia?

The company holding the most market share in Australia is Coca-Cola Europacific Partners Holdings (Australia).

How competitive is the Bottled Water Manufacturing industry in Australia?

The level of competition is high and increasing in the Bottled Water Manufacturing industry in Australia.

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Methodology

How are IBISWorld reports created?

IBISWorld has been a leading provider of trusted industry research for over 50 years to the most successful companies worldwide. With offices in Australia, the United States, the United Kingdom, Germany and China, we are proud to have local teams of analysts that conduct research, data analysis and forecasting to produce data-driven industry reports.

Our analysts start with official, verified and publicly available sources of data to build the most accurate picture of each industry. Analysts then leverage their expertise and knowledge of the local markets to synthesize trends into digestible content for IBISWorld readers. Finally, each report is reviewed by one of IBISWorld’s editors, who provide quality assurance to ensure accuracy and readability.

IBISWorld relies on human-verified data and human-written analysis to compile each standard industry report. We do not use generative AI tools to write insights, although members can choose to leverage AI-based tools within the platform to generate additional analysis formats.

What data sources do IBISWorld analysts use?

Each industry report incorporates data and research from government databases, industry-specific sources, industry contacts, and our own proprietary database of statistics and analysis to provide balanced, independent and accurate insights.

Key data sources in Australia include:

  • Australian Bureau of Statistics
  • Australian Taxation Office
  • Australian Securities & Investments Commission

Analysts also use industry specific sources to complement catch-all sources, although their perspective may focus on a particular organization or representative body, rather than a clear overview of all industry operations. However, when balanced against other perspectives, industry-specific sources provide insights into industry trends.

These sources include:

  • Industry and trade associations
  • Industry federations or regulators
  • Major industry players annual or quarterly filings

Finally, IBISWorld’s global data scientists maintain a proprietary database of macroeconomic and demand drivers, which our analysts use to help inform industry data and trends. They also maintain a database of statistics and analysis on thousands of industries, which has been built over our more than 50-year history and offers comprehensive insights into long-term trends.

How does IBISWorld forecast its data?

IBISWorld’s analysts and data scientists use the sources above to create forecasts for our proprietary datasets and industry statistics. Depending on the dataset, they may use regression analysis, multivariate analysis, time-series analysis or exponential smoothing techniques to project future data for the industry or driver. Additionally, analysts will leverage their local knowledge of industry operating and regulatory conditions to impart their best judgment on the forecast model.

IBISWorld prides itself on being a trusted, independent source of data, with over 50 years of experience building and maintaining rich datasets and forecasting tools. We are proud to be the keystone source of industry information for thousands of companies across the world.

Learn more about our methodology and data sourcing on the Help Center.