$8.3bn
$XXX.Xm
31,102
8,763
$X.Xbn
The Travel Agency and Tour Arrangement Services industry has undergone significant structural changes over the past decade. The rapid uptake of online booking platforms has challenged the traditional shop front travel agency revenue model, which typically has high commission rates and service fees. Online-only booking facilities like Expedia have become more popular, placing downward pressure on commission rates. In response, major players have introduced their own online platforms or acquired existing online platforms. Other online platforms, including metasearch websites, have also been a strong source of competition. These sites allow consumers to compare prices among accommodation and airline providers, with links directly to their websites. These technologies allow consumers to bypass travel agents and book directly with providers, further threatening commission rates.
Industry revenue has declined at a CAGR of 5.8 % over the past five years, to reach an estimated $8.3bn in 2024.
Market size is projected to grow over the next five years.
Company | Market Share (%)
2024 | Revenue ($m)
2024 |
---|---|---|
Flight Centre Travel | 1,487.0 | |
Helloworld | 759.3 | |
Expedia Australia | 552.9 |
To view the market share and analysis for all 6 top companies in this industry, view purchase options.
Industry revenue is measured across several distinct product and services lines, including Leisure travel services, Travel consolidating services and Inbound tour services. Leisure travel services is the largest segment of the Travel Agency and Tour Arrangement Services in Australia.
Travel agents that offer leisure travel services benefited from the easing of pandemic-related travel restrictions
Industry firms primarily provide travel information, reservation and booking services for transport (e.g. planes, ships and rental cars), accommodation (e.g. hotels, motels and serviced apartments) and tourist attractions (e.g. theme and amusement parks and museums) to individuals and business travellers. The industry also includes internet travel-booking services.
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ANZSIC 7220 - Travel Agency and Tour Arrangement Services in Australia
Get an indication of the industry's health through historical, current and forward-looking trends in the performance indicators that make or break businesses.
Travel arrangement providers are seeking to capitalise on a resurgence in outbound and inbound tourism. Demand collapsed when the Federal Government closed Australia's intern...
Learn about an industry's products and services, markets and trends in international trade.
In 2022-23, high inflation constrained the recovery of tourism activity in Australia. Government and business travel services were quicker to rebound than leisure travel beca...
Discover where business activity is most concentrated in an industry and the factors driving these trends to find opportunities and conduct regional benchmarking.
Most travel agents are located in major cities. This means that the vast majority of businesses are located on Australia’s eastern seaboard.
Get data and insights on what's driving competition in an industry and the challenges industry operators and new entrants may face, with analysis built around Porter's Five Forces framework.
Customers are increasingly using travel aggregator websites. These offer a cheaper alternative to travel agents, without commission fees.
Learn about the performance of the top companies in the industry.
Major travel agents, like Flight Centre and Helloworld, have shifted their business mode. They are moving away from in-person retail networks and increasing their online pres...
Understand the demographic, economic and regulatory factors that shape how businesses in an industry perform.
International travel by Australians is soaring. The reopening of Australia’s international border and the easing of COVID-19 restrictions globally has allowed Australians to ...
View average costs for industry operators and compare financial data against an industry's financial benchmarks over time.
Profitability collapsed when Australia’s international border closed. Tourists have gradually returned to Australia and prices are high, fostering a rebound in profit margins...
Including values and annual change:
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Key data sources in Australia include:
Analysts also use industry specific sources to complement catch-all sources, although their perspective may focus on a particular organization or representative body, rather than a clear overview of all industry operations. However, when balanced against other perspectives, industry-specific sources provide insights into industry trends.
These sources include:
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The market size of the Travel Agency and Tour Arrangement Services industry in Australia is $8.3bn in 2024.
There are 8,763 businesses in the Travel Agency and Tour Arrangement Services industry in Australia, which has grown at a CAGR of 1.8 % between 2019 and 2024.
The market size of the Travel Agency and Tour Arrangement Services industry in Australia has been declining at a CAGR of 5.8 % between 2019 and 2024.
Over the next five years, the Travel Agency and Tour Arrangement Services industry in Australia is expected to grow.
The biggest companies operating in the Travel Agency and Tour Arrangement Services market in Australia are Flight Centre Travel, Helloworld and Expedia Australia
Booking service provision and Arranging and assembling tours are part of the Travel Agency and Tour Arrangement Services industry.
The company holding the most market share in Australia is Flight Centre Travel.
The level of competition is high and increasing in the Travel Agency and Tour Arrangement Services industry in Australia.